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Tom Watson – Commercial Cleaning For Beginners

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Tom Watson – Commercial Cleaning For Beginners
When you are ready to put yourself on the fast track to success in your own cleaning business, our printed course with bonus CD is for you. Why? Because you get the best of both worlds with this selection.
First off you will get our highly popular 207 page Commercial Cleaning For Beginners course in a professionally printed spiral bound book. Then to top it off you also get the bonus CD with your purchase.
Getting the CD along with the book is HUGE because all the forms, flyers and sales letters found in the book are sitting in the CD waiting for you to edit them. Plus you get extra bonus material not found in either the digital or printed edition.
Why is this important? For starters it means all you need to do is open any file found on the disk and PLACE YOUR NAME at the top. Presto, you are in business! It doesn’t get any easier than that. This means no wasted time trying to create your own sales letters, flyers and forms from scratch. All the hard work is done for you!
My Commercial Cleaning For Beginners course takes the pain out of starting your own cleaning business. Learn what works and what doesn’t from an industry veteran who has been EXACTLY where you are right now. Plus get the added security of knowing your purchase is covered by our Full One Year Guarantee. This means you can get started risk free in your own cleaning business. You have nothing to lose by acting now.
Order today and take the first step towards your dream of financial security.

Commercial Cleaning For Beginners Printed Edition w/bonus CD

Price: $169.00

View The Course Description
Commercial Cleaning For Beginners is geared exclusively to the commercial cleaning market. This guide can be used to start a part-time or full-time business, the choice is yours. Whether you plan on performing the work yourself or hiring others this guide has you covered. It includes over 200 pages of instruction and insight that only years in the business can provide.
Chapter 1 – The Business Mind Set
Learn about the mental tools, habits and traits you will need to possess to guarantee success. This will help lay the foundation of your company and ensure it’s built on solid ground.

This chapter covers:

The importance of eliminating doubt.

How to harness discipline, focus and determination to your advantage.

Why you need to keep costs low during start-up.

Becoming a good listener.

Positioning yourself as a “valued source”.

Why you need to “follow through” on what you promise.

Managing your time effectively.

Setting financial goals that are achievable.
Chapter 2 – Get Ready For Business
This section covers the administrative tasks you need to accomplish (a checklist is included).

This chapter covers:

Tips on how to name your business.

Creating your unique selling point.

Building your team of advisers. Learn how to choose an accountant, insurance agent and lawyer.

Tackling all the small details that need to be accomplished (business banking etc…)
Chapter 3 – Your Marketing Materials
Discusses what marketing materials you need to get started. This chapter includes some of the actual sales letters and flyers I have used to build my business. Simply copy these pieces word for word and you will be off and running!

This chapter covers:

Creating a business card that gets results.

Creating letterhead that adds to your professionalism.

Tips on how to create a winning sales letter.

Some special touches that will separate you from the pack

Four different flyers are included. Copy them and use for yourself.

Five sales letters are included for your use (including the one I built my business on!).
Chapter 4 – The Commercial Customer
Learn who makes up the commercial market. Discusses what types of customers you should seek out and zero in on for the best results.

This chapter covers:

Why the commercial cleaning market is a goldmine waiting for you to claim it.

How to target segments of the commercial cleaning market.

The “secret” customers to target for large profits.
Chapter 5 – How To Get Customers
Learn the most effective techniques for getting accounts. Learn what works and what doesn’t.

This chapter covers:

How to use the direct mail letter.

How and where to network for optimal results.

A marketing “quick start” plan to follow.

Tips on the art of selling.

Points to reinforce when meeting with customers.
Chapter 6 – The Phone Rang, Now What?
Walks you through the process of what to expect when meeting a customer for the first time.

This chapter covers:

Learn what information you need to collect and why.

Discusses common commercial work schedules.

Learn in detail how to estimate the time needed to clean the office.

Things to consider when evaluating a customer site.
Chapter 7 – Determining How Much To Charge
Walks you though the process of how to come up with a price to charge. A simple yet powerful technique for getting it right all the time.

This chapter covers:

Learn how to easily determine your labor and materials cost.

The simple method to figure your overhead costs.

Determine your profit for the job without breaking a sweat.
Chapter 8 – Creating A Winning Proposal
Coming up with a price to charge is half the battle. The other half is getting it accepted! Learn how to make your proposal stand out and get noticed.

This chapter covers:

Learn all about each element in a proposal.

Overcoming possible customer objections.

What to do if your proposal is accepted.

A sample Cover Sheet is included for your use.

A sample Cover Letter is included for your use.

A sample Work Schedule With Attached Contract is included for your use.

A sample New Customer Sign Up Form is included for your use.
Chapter 9 – Hiring Staff
If you choose to hire employees this section covers what you need to know and why you need to know it. Learn how to get the best employees with simple tried and true techniques.

This chapter covers:

Running a help wanted ad.

How to spot a good candidate.

Other places to consider looking for new hires.

Setting up a employee rewards program.

How to start a new employee quickly and easily.

Replacing employees who leave.

Company rules.

A sample Assignment Form is included for your use.

A sample Non-Compete Form is included for your use.

A sample Company Rules Form is included for your use.

A sample Safety & Security Form is included for your use.

12 Human Resource forms. Everything from job applications to performance reviews are included.
Chapter 10 – Buying Supplies
Discusses the basic supplies you need to perform your duties.

This chapter covers:

The “must have” supplies to get started.

Providing paper goods to the customer when needed.

Site requirements when starting a new account.
Chapter 11 – Making Your Business Run Smoothly
Ten years in the business has taught me a few lessons on how to keep it simple and effective.

This chapter covers:

How to handle the first day on the job.

Creating files for the bids you perform.

Creating customer files.

Creating personnel files.

Creating files for the other essential data you collect.

How to track “extra work” that was performed for a customer.

How to track supplies that were given out.

Logging information on staff efficiently.

Storing information that comes in from the customer.

Paying your bills.

Sending invoices out.

Employee check in and check out.

How to handle payroll.

How to track inventory on hand.

How to organize and store customer keys.

How to hire managers.

Staying on top of quality control.

Tracking new employee hours.

A sample Quality Control Form is included for your use.

A Training Period Time Sheet is included for your use.
Chapter 12 – Keeping Your Customers Happy
You worked hard to get those accounts right? Learn how to keep them so happy they will never leave you. A priceless chapter covers how to do just that.

This chapter covers:

The benefits of long-term customers.

What to look for when inspecting accounts.

How to handle complaints.

Signs to look for that indicate a troubled account.
Chapter 13 – Quick Start Guide
This chapter walks you through the entire start up process one step at a time.

This chapter covers:

Summarizes what you need to do from day one.

Explains in complete detail how to market and promote your new business.

Step by step explanation of how to proceed once you start getting new commercial cleaning accounts.
Chapter 14 – You Can Do This!
The title of the chapter basically says all you need to know. This is not rocket science! You can do this!

This chapter covers:

Why you can do this!

Continuing your education.
With the printed version, you get this bonus CD which includes the following:
All the Human Resource forms contained in the course.

All the Sales Letters contained in the course.

All the Flyers contained in the course.

All the Record Keeping files contained in the course.

The Contracts that customers sign-up with.

A “Google Places” Tutorial to get you fast-tracked.

Extra bonus material not found in the E-book edition