The Ultimate Sales Letter – Dan Kennedy

Publisher: Adams Media; Fourth edition (January 31, 2011)ASIN: B004J35JFUIn the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use.Among other things, he provides:Completely updated text and examplesGreat headline formulasNew exercises to spark creativityThe best way to use graphicsKennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.Tag: The Ultimate Sales Letter – Dan Kennedy Review. The Ultimate Sales Letter – Dan Kennedy download. The Ultimate Sales Letter – Dan Kennedy discount.