What You Get:
Mastering Business Models
Learn how to design and assess winning business models
Learn how to work with the Business Model Canvas, used by 5 million+ business practitioners
Turn hypothetical discussions into practical outcomes
Improve collaboration across teams no matter where they are in the world
Mastering Value Propositions
Learn How to Create Value Propositions That Sell
Learn how to map the value that your product or service brings against the jobs, pains and gains of your customer
Discover and test messaging that will resonate with your customer
Leverage the Value Proposition Canvas to find product market fit
Mastering Business Testing
Learn How to Test and Validate Your Business Ideas With Real Customers
Learn a clear and practical way to test and de-risk your business ideas
Create a shared language for testing in your organization
Pairs with the Business Model and Value Proposition Canvases to de-risk your ideas
