Stefan Michel – Value-Based Pricing

Stefan Michel – Value-Based PricingAre you charging the price you deserve? You might be able to increase revenue through value-based pricing, a strategy in which you set prices based on the perceived value to customers instead of on cost.In this course, IMD professor Stefan Michel lays out the differences between cost-based and value-based pricing, while detailing the key capabilities of value-based pricing: superior customer insights, an understanding of your market, and the abilities to manage prices and apply pricing psychology. Along the way, explore the benefits of customer segmentation and the concept of pricing as pain management, as well as how to apply psychological principles to affect how customers perceive prices.Proof ContentDelivery Method– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order. – Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com. – Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link. – If you cannot find the download link, please don’t worry about that. We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).Thank You For Shopping With Us! Reviews There are no reviews yet.Be the first to review “Stefan Michel – Value-Based Pricing” Cancel replyYour rating *Rate…PerfectGoodAverageNot that badVery poorYour review *Name *Email *Δ