“Marketing is too important to be left to the marketing people”David Packard said that⏤one of the founders of Hewlett-Packard, and among the greatest entrepreneurs of the last century.He’s honing in on the essence of entrepreneurship and business. And at the core is a rather humbling, simple truth…Purchase Pieter Moorman – Elite Pro: Our best-in-class Growth courses at here with PRICE $499 $57Pieter Moorman – Elite Pro: Our best-in-class Growth“Marketing is too important to be left to the marketing people”David Packard said that⏤one of the founders of Hewlett-Packard, and among the greatest entrepreneurs of the last century.He’s honing in on the essence of entrepreneurship and business. And at the core is a rather humbling, simple truth…Businesses exist to help customers succeedWhether you’re selling lemonade on a hot day, or building the next Google… you need to bring solutions to people with problems. The more people you make happy, the more you’ll earn.That means there are only two basic functions in business: 1) to make products that solve real problems, and 2) to get as many people as possible to use it, so you can make them happy.And that’s where marketing comes in…Even with a great product, the world will not automatically beat a path to your doorwayEvery day startups with amazing products close their doors and disappear… because they couldn’t get enough users, and because they couldn’t explain their vision well enough.Customers are the lifeblood of your business.They are the reason your product exists!Getting more customers is the hardest—but also most important—thing in business… and unlocking profitable and scalable acquisition channels is the most important milestone towards product/market-fit and starting the growth phase of your business.The way marketing works has changed dramatically…Durable, scalable sources of new users are built on growth loopsBig InsightAt the core, growth marketing takes the question of “how can we get users”… and approaches it like an engineer would. The challenge is to build something scalable, durable, and automated. It’s not longer about cool creatives or profitable ad campaigns like in traditional marketing—you need to build a machine (or process, or system, or whatever you want to call it…) to bring in new users, virtually on autopilot.This is done through loops. One cohort of users today… needs to bring in another cohort of users, tomorrow. And then that cohort needs to brings in the next cohort, and on and on… in an infinite cycle that creates new customers at every turn.There are over 25 different such loops, and each of them can apply to different kinds of products and businesses. But let’s take two examples, to get you going…USG-SEO loopsProducts like Yelp or Reddit execute on a USG-SEO loop: users create content, which gets ranked by Google (mostly for long-tail keywords), and that content brings new users into the platform, so the loop repeats. User-generated content forms the beating heart of this machine.“Powered by” loopYou know that Intercom widget on millions of sites, don’t you? Whenever a company uses Intercom, they expose their live chat widget on their website. The widget simply says “Powered by Intercom”, and brings new users in touch with Intercom.Growth loops work for both venture-backed companies and lone ‘digital nomads’, operating a lifestyle business from Bali…And I can know, because I do just that!For me, this journey started when I had lost my previous startup. I was living in paradise, but I felt like a failure. While living in Bali was fun, it wasn’t a sustainable solution without a business that earns money.So I became a student of growthThe few elite marketers that actually know how to build billion-dollar startup companies… they approach the question of “how to get customers” profoundly different than what any marketing guru ever talks about…So I did what they did. I started messing around with the things they do: I tested the way they structure their funnels. I “reverse-engineered” the way they build traffic systems (called “growth engines”). I started applying their ruthless testing and prioritization regimes.After a while I started to notice their channel strategies. The psychological triggers they pull. The copywriting.But I always had one simple objective in mind…“Can I turn their strategies into something that a single entrepreneur like me can execute?”Can I find a framework that works to get my first 100 customers (rather than 10 million customers like *they* talk about)?Can I simplify it, so it’ll work for eCommerce, and SaaS and mobile apps… all the same?How can you apply their onboarding strategies, if you’re A) not a developer and B) strapped for cash?And so on. I was experimenting, testing and writing notes.What I found was a simple, 6-part framework that I could easily execute against. It was practical, simple and focused. It fits on the back of a napkin.You’ve seen the outline before…When I saw that it was working for my own two companies, I got curious if it would work for others, too. That turned into a few consulting gigs, and…The results were extra-ordinaryAs a growth marketing consultant, I was able to help 4 startups scale incredibly well. All within less than 2 years:One company raised $20MM+ in fundingAnother company got acquiredA yoga studio quadrupled revenue with my helpTwo more companies achieved profitability, and kept scalingOf course, those consulting gigs paid incredibly well. I was doing all the work while sitting in Bali or traveling the world… yet the results kept rolling in.I started to document everything. To create a “playbook”. Friends started using this system too… and they got excellent results. Today, that 6-part system has turned into our flagship product, called Double Elite”. It’s a premium offering, that every entrepreneur can us himself, to learn these skills.So, I want to introduce you to something exciting…IntroductionDouble EliteOur best-in-class growth marketing educationA fast-paced video course showing exactly how to build the growth systems that bring traffic, users and revenue on autopilot…… and grow your startup bigger, better and fasterBecome a confident growth marketing practitioner. Follow our exect step-by-step execution, and drive explosive user growth:Module 1: Growth StrategyFoundation of the growth loops architectureModule 2: Sales FunnelsDesign sales machines that work on autopilotModule 3: Growth EnginesOn acquisition & driving trafficModule 4: Copy & ConversionThe magic sauce to conversionsModule 5: RetentionAdvanced onboarding and retentionModule 6: Advanced StrategyBecome a growth strategistLook over my shoulder while I break down these systems for you, show you how they work, and help you create your own.With that said, let’s dive straight into it…Module 1Growth StrategyWhere we lay out the Foundation of the Growth Loops Architecture1Systems: 6 pillars of GrowthStruggling to acquire users effectively? Learn the basic 6-step framework to unlock virtually unlimited growth opportunities…2Focus & ClarityMarketing can be daunting and intimidating, or simple and focused. Strong growth processes help you execute with focus & clarity.3Crafting your Growth StrategyIdentify your proper channel and engine (outbound, inbound or product-based). Execute coherent growth strategies as you scale.Inside this moduleCore Content6 videos, 64 minIntroduction3:25 minGrowth Systems9:13 minProcess & lean11:39 minGrowth Loops, part I10:41 minLaws of Distribution14:42 minGrowth Loops, part II13:52 minBonus ContentChannels Strategy GuidePDFCheatsheetPDFEditable WorksheetPDFCase study 1VIDEOCase study 2VIDEOTreasure VaultONLINEWhat you’ll learnIdentify the best traction channels for your business typeUnderstand over 25 acquisition channels that growth marketers useHow to build a coherent growth loops architecture into your product fabricGrowth process & execution velocity to breach through scaling barriersHow to leverage the “power law of channels” for fast traffic generationCraft both inbound, outbound & product-based loops effectivelyLearn to confidently drive acquisition & generate gobs of trafficAbove all else: Clarity & Focus on how to craft a coherent growth strategy—with those growth loopsIrina Bykowa,works with SlackCheck what others say about this module!Module 2Sales FunnelsDesign Sales Machines that work virtually on Autopilot1Build Automated Selling MachinesOnce you see the whole picture, you’ll understand intuitively where funnels fit in. Learn to think like a “funnel architect”.2Nurture & Convert on AutopilotGrowth marketing is about building systems, rather than being a slave to your business. Learn how to take yourself out of the picture.3Use our Proven Funnel BlueprintsFast templates that you can use over-and-over. Identify which one matches your business… and have a simple structure that you know will work.Inside this moduleCore Content6 videos, 58 minRadical empathy10:03minConversational sequencing5:50minFunnel building process10:08minEmail Course Funnel12:29minFreemium Funnel10:16minProduct Demo Funnel10:00minBonus ContentHypnotic Sales Funnels GuidePDFWebinar Funnel TemplatePDFEmail Course Funnel TemplatePDFProduct Demo Funnel TemplatePDFFreemium Funnel TemplatePDFVIP Funnel TemplatePDFCase study 1VIDEOCase study 2VIDEOTreasure VaultONLINEWhat you’ll learnLearn the high-level funnel architectures that drive your entire growth strategyImplement surefire strategies to reduce friction & slash acquisition costsUse radical empathy to create emotional effects in online sales environmentsEliminate funnel blockers that destroy your online conversions and effectivenessUse the technique of “conversational sequencing” to create hypnotic copy flowStructure multiple content-, sales- and product-driven funnels with confidenceLearn intermediate & advanced tactics to increase funnel conversionsMultiple proven, step-by-step templates to implement for immediate resultsRun efficient multi-variable testing and optimisation on all AARRR funnel metricsNr. #1 reason to buy this course: get my hands on those step-by-step funnel templates!!Eva Moorman,freelance designer and consultantCheck what others say about this module!Module 3Growth EnginesBuild Growth Engines, The Core of Your Growth Strategy…1Master Traffic & AcquisitionDrive traffic & leads through growth engines. Learn step-by-step blueprints for Facebook ads, outbound lead gen and content-based engines.2Scale Through AutomationOnce you’ve seen a first growth engine, we’ll “connect the dots” and give the meta-blueprint that you can apply across any other channel.3The Architecture of GrowthBroken down over 5 different steps, learn everything from concepting, to A/B testing, tooling and scaling. A very practical module.Inside this moduleCore Content7 videos, 71 minStable vs. Spikes6:17minCore constraints5:29minGrowth Engine Meta-blueprint12:45minFacebook ads engine10:24minLead gen engine13:53minContent-driven engines10:12minProfitability & scaling13:04minBonus ContentFacebook Ads Engine GuidePDFTools CheatsheetPDFAds Swipe FilePDFTreasure VaultONLINEWhat you’ll learnStrategy: understand how growth engines fit into the wider growth masterplanFull meta-blueprint on how to design and architect growth engines on all channelsLearn which steps you need to take to unleash the power of outbound enginesSwipe files with effective & proven ads in virtually every startup industryDetailed blueprints & breakdown of the complete Facebook Ads engineCase studies and “behind the scenes” recordings of multiple real-world startupsLearn the three predominant blueprints for inbound and “content-based” enginesOver 25 different acquisition channels… and one master blueprint to rule them all!Mark Schnetlager,founder/CEO @ MarkifyCheck what others say about this module!Module 4Copy & ConversionsMagic that drives sales. Learn Once — Benefit Forever1The Keys of Hypnotic StorytellingStory is the core of what drives emotions & conversions. I’ll show you how to use stories to effectively drive sales.2Craft High-Pulling Sales FlowsStructure drives everything. In fact, I use a simple set of 4 skills to consistently produce weapons-grade persuasion copy…3Writer Better, FasterAvoids “writers block”, and write copy that’s twice as good, twice as fast!Inside this moduleCore Content4 videos, 49 minStory structure11:15minProduct copy11:42minClosing13:08minOn writing well12:57minBonus ContentCopywriting GuidePDFCheatsheetPDFPeeling the Onion worksheetPDFCase study 1VIDEOCase study 2VIDEOTreasure VaultONLINEWhat you’ll learnHow to become a confident writer and write twice as good, twice as fastLearn systematic copywriting, using proven frameworks to do the heavy liftingUse our simple P-S-T framework for creating highly effective copy flowIncrease conversions by ethically tapping into hidden emotions and neglected painsCraft engaging “signature stories” that drive hypnotic, soft-sell conversionsHow to activate your inner salesman through mindset & story adjustmentsCopywriting is salesmanship at scale. The better your copy, the more you sell.Willem Hoogslag,owns contentmarketing firmCheck what others say about this module!Module 5RetentionClose Your Growth Loop — Unleash Engineered Virality…1Close Your Growth LoopsRetention & onboarding close out your growth loops efficiently. They are the backbone of stable, durable growth.2Build an Ambassadors ArmyIn the end, growth relies on turning cold leads into happy power users. To strengthen retention is to strengthen growth.3Increase Profits & Unlock ScaleLearn simple frameworks like the “Magic Moments Map” for swift & simple execution of both onboarding & retention strategies.Inside this moduleCore Content6 videos, 67 minRetention strategy11:05minRetention matrix14:36minOnboarding8:05minProduct & interface strategies11:01minEducational strategies13:53minClosing the loop8:16minBonus ContentAdvanced Onboarding GuidePDFMagic Moments Map WorksheetPDFCase study 1VIDEOCase study 2VIDEOTreasure VaultONLINEWhat you’ll learnUnderstand the four 2nd-order effects of retention that increase user acquisitionProperly define, measure, segment, and analyze your retentionLearn how high retention rates become structural advantage that kill competitorsExplore 7 primary onboarding strategies that drive explosive product growthModel how retention pumps back into your growth engines & and generates trafficLeverage high retention into explosive & automated product-based growth loopsConvert leads into brand ambassadors that recommend you to their peersHigh customer retention is like the “golden ticket” to limitless expansion. This course covers it in depth…Frank Peters,works in consultancy firmCheck what others say about this module!Module 6 (PRO)Advanced StrategiesThis ‘Strategic Module’ Deepens Your Expertise as a Growth Strategist…1Become a Growth StrategistLearn intermediate & advanced growth strategies. Lead a scaling growth team with confidence.2Accelerate Across ChannelsData & analytics become your allies. Once you’ve hit your stride, learn to increase cadence & tempo.3Drive Explosive Product GrowthNo matter what market, you lead growth efforts with focus & clarity of vision. Bridge high-level strategy and practical execution.Inside this moduleCore Content8 videos, 81 minStrategy overview8:09minModelling growth loops11:25minHigh-tempo testing8:52minRisk Roadmaps, part I14:34minRisk Roadmaps, part II9:49minData & Analytics14:04minBranding for growth10:01minWrapping up4:22minBonus ContentRisk Roadmap GuidePDFCheatsheet (2x)PDFEditable WorksheetPDFCase study 1VIDEOTreasure VaultONLINEWhat you’ll learnExplore more sophisticated & complex growth marketing tactics and frameworksUse simple frameworks to increase clarity and strategic focus as you scaleHow to use high-tempo testing to find conversion increases fast & repeatedlyFind product/market-fit faster using our strategic framework of “Risk Roadmaps”Learn to accelerate cycle speed for time compression and execution efficiencyDeep understanding of traction channels, growth strategies and user acquisitionAbove all: become a leader/executer that can confidently lead a marketing team…The “Advanced” module is a masterpiece—gave me the confidence to pursue a career in growth myselfHeather Dawton,lifestyle entrepreneurCheck what others say about this module!A walkthrough of EliteWatch the video below, to get a full scoop on everything that’s inside Elite. It’s like a peek behind the curtains.BonusBonus Materials & ResourcesThis course represents a clear & consistent framework to fully implement growth marketing in your business. To help your execution, each module comes loaded with supportive assets, step-by-step guides and other resources. Get access to:Video Case Studies — 14x, focused on practical executionExecution Manuals — 7 high-quality, step-by-step PDF guidesWorksheets & ExercisesSwipe FilesTreasure VaultsPersonalised Support (!) — 365 days, from Pieter personally1-Year Guarantee (!!) — Full money-back guarantee for any reason (updated from 30-days to a massive 365-days!!)Video Case Studies (13x)Each module is supplemented with ‘over the shoulder’ case studies, where you can see exactly how I execute the strategies. You get all the nuts and bolts, and can see “real life examples” of my work…Separate, full-HD video cases of how I workMaster all the tactical details. Steal ideas…Increase your confidence and ability to executeGuides, worksheets, etc.Step-by-step blueprints to implement each system quickly… Plus receive PDF guides, worksheets, swipe files, and over 20+ other extras to make execution as easy as possible…Step-by-step instructions (worksheets, swipefiles, etc.)These bonuses help busy entrepreneurs execute7 PDF eBooks with practical tips at every turnPersonalised SupportWhen shit hits the fan, reach out for help if you get stuck. Get 1 full year of my personal dedicated support, no matter what the issue is. (Email, Skype, chat… directly with me)Get advice catered to your specific businessSort out your individual problems quicklyMake less mistakes: get results fasterTreasure VaultsA collection of practical tips & resources, because execution is all that counts! We carefully crafted a set of bonus materials for each system, designed to help you put your new skills into immediately use.Links to relevant resources online (and offline)Learn more, dive deeper, and execute fasterExact tools & apps we use to operate our systemGet Pieter Moorman – Elite Pro: Our best-in-class Growth downloadBuy Double EliteWith all the bonuses for just $499Get it nowGet your money backEvery purchase is covered by our monstrous 365-day money-back guarantee. My refund policy is really simple…If you don’t like the product you can just get your money back (up till 365 days after you purchase).Valid reasons for a refund include:You didn’t have time to go through the course, so it was a bad investment…You don’t really like the way in which I teach… (pretty unlikely if you liked the emails, btw)You tried the system I suggested, but for some reason it doesn’t work in your market…You buy it, but the next month you’re super tight on cash. You decide you need the money back in order to pay the bills…I hope you are willing to invest in your future, and make a “ballsy move” by getting into Elite, today. And if you ever come to regret this purchase… you can claw your money back, easily.Now…Readmore: http://archive.is/6RPayPurchase Pieter Moorman – Elite Pro: Our best-in-class Growth courses at here with PRICE $499 $57
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