Public relations is not without ethical questions and dilemmas. It is essential that practitioners act ethically to ensure professionalism and credibility. Engaging and accessible File Size : 1.52 MB Format: [1 PDF]
Patricia J. Parsons – Ethics in Public Relations
Ethical practices in Age is a guide for any profession.-While some of its original philosophical perspectives are still valid, its modern parameters are constantly evolving. Ongoing developments in Technology, social media and social contexts make public relations and its practices increasingly complex. in Particular are constantly changing, as are the ethical questions practitioners face. in The field.
Public relations is not without ethical questions and dilemmas. It is essential that practitioners act ethically to ensure professionalism and credibility. Engaging and accessible Ethics in Public Relations This book explores the most important ethical concerns in today’s society. in Public relations today: Practical tips and guidance for those in need in PR and corporate communication. It includes topics such as the roles of lies, truth, and honesty; utilitarianism; practising Respect and Morality; authorship and conflicts of interest; PR & the Corporate Ethics Programme; Moonlighting; and the impact of whistleblowing.
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Written by a leading academic in This fully updated third edition of the field is available at Ethics in Public Relations Includes a new chapter on ethics in social media, covering topics such as blogger engagement and relationship between employee social network activity and organizational reputation
