Michael Senoff – Hidden Marketing Assets Pro System

In this audio, you’ll meet Anthony. Anthony has been actively trying to drum up sales for his mobile billboard business but is barely breaking even every month. Even though he has an innovative new business and some great.Purchase Michael Senoff – Hidden Marketing Assets Pro System courses at here with PRICE $597 $78Michael Senoff – Hidden Marketing Assets Pro System  HERE’S WHAT YOU GET . . .Below are forty-eight (48) HMA resources all included with this package.Each of the resources are offered as a mp3 download and play audio button.You can take the lessons with you on the go.Download or play from your smart phone, home computer, lap top or mp3 player.Most lesson comes with the word for word printable PDF transcripts.Now you’ll have my most complete collection ever offered on becoming and HMA Marketing Consultant.All the tools and training you need to get the paying clients you want.Look at what you get.Pro 1-481. Video Library2. System Recordings3. Implementation Guides4. Group Training Workbooks5. Slide Presentations6. Special Reports7. Rights To 250 Audio Interviews8. Marketing Templates9. Opportunity Analysis Training10. Unique Selling Proposition11. Getting Clients Interviews12. HMA Conference Calls13. Telemarketing Training14. How To Become A Consultant Interviews15. Inspirational Calls16. Motivation and Success Interviews17. Rights To Audios Transcripts18. Founding Fathers of Client Generation Audio Interview Series19. Art Hamel Business Buying System20. Joint Venture Magic21. Barter Secrets22. Jim Camp Negotiating Training23. Rand Brenner IP Licensing Mastery24. Stan Billue Highest Paid Salesman On Earth25. Ben Settle Email Writing Secrets26. Get Your Product Into Wal-Mart27. High Intensity Brain Training28. How I Made a Bundle on Craigslist29. Emergency Fast Cash Interviews30. Guerilla Internet Marketing Audio Series31. Internet Marketing 101 Audio Series32. Lost Files of Internet Marketing33. Contracts and Agreements Guide34. Audio Marketing Secrets35. Secret Free Links Of The Internet36. Make a Million Per Year Cleaning Offices System37. World’s Greatest Ads Transcripts38. USP Magic39. Eugene Schwartz Rare Ad Collection40. PR & Free Advertising How To Get It41. Best Copywriting Interviews42. Referral Getting Secrets43. Advanced Selling Interviews44. Claude Hopkins Rare Ads45. Unconscious Selling Unlock The Buying Code46. Direct Selling47. Health Expert Interviews48. Police PenYou’re going to love what I’ve put together for you on this ultimate marketing consultant self help resource. It’s my most complete HMA System ever.Each one of resources are designed to give you the tools you need to get money coming in fast, even if you have no selling, coaching or business experience.1.  Video LibraryNow you can watch all your HMA DVD training online.As you start to watch these videos, you’ll see Richard and his students following along.You’ll start with the HMA Live Seminar totaling 6 DVDs.You get more than 17 hours of HMA Marketing Consulting Training Videos.You’ll be able to watch these videos online from any computer.Your HMA Marketing Consulting Training features Richard at the top of his game. You’ll see Richard teaching a packed house full of future successful marketing consultants and coaches, who are students of his HMA system.Each student paid thousands of dollars to attend this live training.This video training is like having Richard right there with you showing you exactly what to do each step of the way.* VIDEO #1 Hidden Marketing Assets Consulting Training* 217 minute video (3 hours and 37 minutes)* VIDEO #2 Hidden Marketing Assets Consulting Training* 205 minute video (3 hours and 25 minutes)* VIDEO #3 Hidden Marketing Assets Consulting Training* 214 minute video (3 hours and 34 minutes)* VIDEO #4 Hidden Marketing Assets Consulting Training* 201 minute video (3 hours and 21 minutes)* VIDEO #5 Hidden Marketing Assets Consulting Training* 132 minute video (2 hours and 12 minutes)* VIDEO #6 Hidden Marketing Assets Consulting Training* 124 minute video (2 hours and 4 minutes)HMA Group Training VideosThis is Richard’s most recent video which has him conducting a live Group Training for 15 business owners wanting to learn how to grow their businesses using the HMA System.The Group Training concept is another way for you to earn income.If you were to do Group Training for 10 businesses, charging only $1000 each, for example, you’ll would have made $10,000 for only 12 hours of actual training work.That’s $830 per hour.This is great if you like speaking and are comfortable teaching others.Your set of Group Training videos will show you exactly how to execute this training.You’ll have access to pre-designed workbooks to provide each one of your paying group training clients.And you may even have these workbooks private labeled with your consulting name on the cover.The Group Training curriculum is done for you. You just follow the training in the videos and follow along as your group learns how to implement the HMA System for their own business.These business owners will love you for this training.This is the same training used by Dell and IBM in their learning management platforms. These companies don’t market their training under the HMA brand, but they use the same curriculum as what you are going to get.Richard discovered that many of the businesses he talked to wanted his consulting services but could not afford his one-on-one fees.As a result, Richard started working with manufacturing associations and started doing Group Trainings with 10 to 20 business owners at a time.Each Group Training session can last between two to three hours twice per month for three months.If you’re the coach who likes an exciting group atmosphere and does not want to do one-on-one coaching, this group training may be right for you.Here’s what you’ll hear and see in this training.* VIDEO #1: Overview Foundation, Results & The Impact Of The HMA System* 112 minute video (1 hour and 52 minutes)* VIDEO #2 How To Uncover Your Unique Selling Proposition For A Lot More Sales!*75 minute video (1 hour and 15 minutes)* VIDEO #3 Integrating The USP For A Lot More Sales* 77 minute video (1 hour and 17 minutes)* VIDEO #4 Sales Training Workshop* 80 minute video (1 hour and 20 minutes)* VIDEO #5 Customer Relationship Marketing For A Lot More Sales* 60 minute video (1 hour)* VIDEO #6 Marketing Alliances For A Lot More Sales* 70 minute video (1 hour and 10 minutes)* VIDEO #7 Customer Advertising For A Lot More Sales* 41 minute video* VIDEO #8 Community Relations For A Lot More Sales* 19 minute video* VIDEO #9 One-to-One Marketing For A Lot More Sales* 32 minute video*VIDEO #10 Internet Marketing For A Lot More Sales (Bonus Step)* 54 minute videoYour set of Group Training videos will train you how to execute the HMA training in a group workshop setting so you can teach to many rather than one-to-one, multiplying your income while leveraging your time.Your Group Training curriculum is done for you. You just follow the training in the videos and follow along as your group learns how to implement the HMA System for their own business. 2. Online System Recordings Training in Downloadable mp3 FilesWith your HMA membership you will receive 25 hours of cutting edge HMA training in consulting and marketing in mp3 audio files. There is no reason you need to be glued to your computer to listen to this training. We want you to get out and learn, too. Drop these mp3 files into your iPod and go for a walk. Listen in as you drive to pick up your kids. Turn wasted time standing in line into learning time.Richard’s first live marketing consulting seminar was conducted in early 1995. Your 1995 training features Richard at the top of this game, teaching a room packed with students his system for becoming a successful marketing coach. Each student paid over $5000 to attend.You will learn everything you need about capturing clients and creating marketing systems for them. It is like having Richard right there with you, showing you exactly what to do each step of the way.1)  Introduction And Foundation Of The System2)  Marketing Seminar I3)  Marketing Seminar II4)  Growing Your Consulting Practice Part 15)  Growing Your Consulting Practice Part 26)  Growing Your Consulting Practice Part 37)  Marketing Evaluation8)  Uncovering The Unique Selling Proposition Part 19)  Uncovering The Unique Selling Proposition Part 210)  Integrating The USP Lev. The Current Marketing11)  How To Close Every Sale Seminar Part 112)  How To Close Every Sale Seminar Part 213)  Database Marketing Part 114)  Database Marketing Part 215)  Media Part 116)  Media Part 217)  Advanced Media Part 118)  Advanced Media Part 219)  Marketing Audit20)  Community Direct Marketing Part 121) Community Direct Marketing Part 2You will also receive a full 2005 Online Training collection in mp3 downloadable format. 3. HMA Implementation GuidesThis is the guts of your HMA Marketing Consulting System. It shows you the steps to executing the system for you and your clients. It tells you what to do, when to do it, and how to do it. This is the key to unlocking your client’s marketing assets.You will receive a total of ten HMA operation manuals showing you each step of capturing clients and making them profits using Richard’s systemized way of marketing, without them spending more money on advertising.This collection represents the core of the HMA System. Each module walks you through all the steps of the HMA Marketing Consulting System. You will reference these materials as you take your clients through the steps of the HMA System.Richard spent years creating and refining these modules. You will have digital access to all ten operations modules as downloadable and readable PDF files.Here is an outline of each module and what you’ll learn in each.Module One: Foundation Of The HMA Marketing System (46 Pages)FoundationSystem Philosophy and UniquenessActual Case StudiesSample System Outline/ProposalSample Client AgreementFee Based AgreementContingency AgreementModule Two: How To Successfully Grow Your Consulting Practice (217 Pages)Mission Statement/USP Of HMA Marketing System Tele-Prospecting Scripts And Telephone Follow-Up LetterMarketing Assessment QuestionnaireMarketing Presentation To Prospective ClientHow To Close A New ClientHow To Determine The FeeFee Based Direct Mail Letter/Email Marketing Brochure IdeasLarge Postcard Promoting 30 Minute Consultation Seminar21 Page Marketing Report For Use In ProspectingFREE REPORT: How To Increase Your Business Revenue And Profits 25%-100%Chamber Of Commerce Endorsement LetterSeminar Workshop On Hardcopy And PowerPointNew Promotion Letters And Agreement For Group Training – Train The Trainer WorkshopsQuick Fix Marketing – One-Shot Turn Around Strategies For 50 Different CompaniesThe Headline Bank – 100 Of The Top Money Making Headlines Ever WrittenOther Prospecting Methods – Business Shows, Groups And Associations, Niche Marketing Vertical MarketingPhone Consultation OutlineModule Three: Determining a Business’ Unique Selling Proposition (USP) (68 Pages)OverviewDefinition Of USP And Examples Of Successful USPsProject Implementation – The Four Steps Needed To Successfully Implement This ModuleHow To Determine And Write A USP For Your ClientFocus Group Questions With Owner And Staff Customer Survey QuestionsCompetitive Analysis MatrixModule Four: Integrating The USP And Leveraging Current Marketing For Increased Sales (136 Pages)Overview: How To Determine A Client’s Current Selling ProcessProject Implementation: The Four Steps Needed For Successful Implementation Of This ModuleImplementing Follow-Up SystemsCustomizing A Sales Training Workshop For Your client.Sample Of Sales Training Workshops With The Answers – Also On DVDDeveloping Packages And Value Added ServicesProductivity And Sales Report SamplesPersonality Profile To Identify The Right Sales PeopleModule Five: Database Marketing – Increasing The Value Or Worth Of A Customer And Increasing Revenue And Profit By Increasing Repeat Purchases (57 Pages)OverviewProject Implementation –  Four Steps Needed To Successfully Implement This ModuleIdentify And Segment Customer BaseBack-End Selling OpportunitiesSample Letters To Increase Purchases And To Reactivate Past Customers12 Letters To Use In Follow-Up To Prospective CustomersSpecial Savings Certificate SampleModule Six: Creating Profitable Media Advertising (135 Pages)OverviewThe Advertising Situation Analysis Tool The Creative StrategyHow To Do Good Copywriting For Advertising And Developing The Media Plan50 Page Report On Yellow Pages Advertising And Newspaper ScoringHow To Write And Schedule Effective Radio CommercialsProject Implementation – The Four Steps Needed To Implement This ModuleHow To Use Local Advertisers, Designers, Printers For Outsource HelpModule Seven: Marketing Alliances (48 Pages)OverviewProject Implementation – The Four Steps Needed To Implement This ModuleHow To Uncover Marketing Alliance ProspectsSample Letters Of Cross Promotion, Ticket To Event Cross Promotion, Value Card Cross Promotion, And Reverse Cross PromotionJoint Venture Sales LettersJoint Venture Prospecting LettersModule Eight: Community Marketing/PR (23 Pages)OverviewProject Implementation – The Four Steps Needed To Implement This ModuleHow To Determine And Create Newsworthy Material About Your ClientHow To Write A Press ReleaseSponsorship/Contribution: How To Turn Them Into Marketing ToolsImplementing Community Marketing EffortsHow To Turn Your Business Into An Education/Teaching BusinessModule Nine: Direct Marketing (92 pages)OverviewProject Implementation: The Four Steps Needed To Implement This ModuleHow To Find Mailing ListsDetermining The Appropriate Lists/Target Marketing Testing The ListHow To Write Direct Mail CopyHow To Get The Best Response To Any Direct Marketing EffortThe EnvelopePostageHeadlinesUrgencyP.S.Compelling OfferShort Or Long Copy?What Are All The Direct Marketing Tools And How To Use The Right One!Tele-ProspectingDirect MailEmailWebsiteSalespeopleInfomercialNewsletter/E-Zines Internet Marketing (241 pages)OverviewWhat Is Your Business ObjectiveWebsite ScorecardBranding On The WebSteps To An Effective WebsiteE-Commerce With Your WebsiteWith your Advanced Membership, you’ll receive everything in the basic membership, plus additional Advanced Modules. 4) Group Training WorkbooksWith this training, you’ll receive eight PDF workbooks in total. Beautifully designed, 8 1/2 X 11 with full color covers.These pre-designed marketing curriculum workbooks are totally ready for you to provide to each one of your paying group workshop clients. You may have these workbooks private labeled with your consulting name on the cover (10 sets minimum). You can order the group training workbooks in a generic form for $60 per set with no minimums.You will follow the group training videos from HMA Resource #3 as your clients learn how to implement all the HMA Steps in the HMA System for their own business. These business owners will love you for this training, which is different from your one-on-one clients.With your one-on-one clients, you are the implementer of the system. With group training clients, you become a coach, offering teaching and support only.This marketing system is branded under a different name and used by the U.S. Department of Commerce. The system is exclusively licensed by centers of the U.S. Department of Commerce’s Manufacturing Extension Partnership network throughout the United States.In 2006, Dell Computers began to sell the popular Dell Learning System with the 7-STEPS training course included. In 2007, IBM showcased a Corporate Learning System at trade shows across the USA (including Linux World in San Francisco and Brain Share in Salt Lake City) which now features the 7-STEPS training course!Since 1995, The International Guild of Professional Consultants (IGPC), headquartered in Orlando, Florida, has endorsed and used the system to train over 2000 members in marketing and sales consulting skills.You’ll receive eight total workbooks in each set. The workbooks look fabulous and are printed in 4 colors, and you will receive one set with your HMA System. If group training is the way you want to go, you only pay $50 per set.Workbook #1: Uncovering Your Unique Selling Proposition (35 Pages)Defining Your Unique Selling PropositionHow To Determine Your Own Unique Selling PropositionYour USP – A Definition Of Who You Are Or Can BeMultiple Unique Selling PropositionsFour Steps And Tools For Determining And Uncovering Your USPPreview Of Step TwoWorkbook #2: Integrating USP For Exponential Growth (16 Pages)OverviewDetermining Your Starting Point – Your Core Sales NumbersManaging Your Core Sales NumbersUsing Your USP To Generate More SalesConverting Prospects Into CustomersIncreasing The Value Of Each Customer Workbook #3: Database Marketing (26 Pages)OverviewCapturing Customer InformationCommunicate With Your Customer BaseReward Your CustomersReferrals And EndorsementsProject ImplementationSample LettersWorkbook #4: Strategic Marketing Alliances (15 Pages)OverviewStrategic Marketing Alliances: Why Are They Important?Establishing Strategic Marketing AlliancesLetters Of EndorsementCross-PromotionsExample Of A Cross-PromotionWorkbook #5: Custom Advertising (36 Pages)OverviewThe Advertising Situation AnalysisThe Creative StrategyArranging For All Copy Writing And ProductionDevelop The Media Plan And Arrange For The BuysWorkbook #6: Community Relations And PR (14 Pages) OverviewCommunity Relations And PublicityWorkshops, Seminars And Simple TalksCommunity InvolvementReviewWorkbook #7: One-to-One Direct Marketing (41 Pages)OverviewTypes of One-to-One Marketing: Direct MailTypes of One-to-One Marketing: Classified AdsTypes of One-to-One Marketing: TelemarketingGetting your One-to-One Marketing StartedOne-to-One Backend SellingExamples and Final AssignmentsWorkbook #8: Internet Marketing – Is Your Website Making Enough Sales? (16 Pages)Perhaps you finally built your initial website and planted your Internet stakes in the ground. If you are like most companies, your current web site is like 99% of the world’s websites – a sophisticated online brochure. It may look great, and it may even be effective, but there is so much more that it can do to help you improve your competitive position.In this bonus step, you’ll learn how to:Increase Market ShareStreamline Your OperationsPromote New Products And ServicesPrepare Your Organization For The FutureBuilding Customer Loyalty 5) HMA Group and Solo Marketing Slide Presentations24-7 “Remote Control Consulting Services” Selling ToolSelling consulting services to people who don’t want consulting can kill your motivation and eat up hours of valuable time. You should only be selling your services to QUALIFIED prospects.With the HMA System, you receive a valuable time-saving tool to “pre-sell” your consulting and coaching services for you. It is a PowerPoint Presentation outlining all the steps in the HMA system.This presentation lets you send a link to any prospect in the world with Internet access, and have them learn about what you can do for their business as an HMA Coach. In other words, it takes you out of the selling position UNTIL they have gone through the presentation.If a prospect views the presentation, they has qualified themselves as a legitimate prospect who is worthy of your valuable time. You’ll get this presentation customized with your photo, company logo, your website and your email address branded throughout. I’ll do all the production and coding for you, as well.This tool has saved me hundreds of hours pre-selling by educating prospects about the HMA system without my direct involvement. You could pay $1000’s to have a selling tools like this produced. However, it’s yours to use and personally brand the second you become an HMA Marketing Coach. It is designed to benefit you in two ways:This training is an addition to the other training on Video #3 in your HMA system. This PowerPoint presentation is different because it is web and computer based. Any prospective client or customer can view it on their own time from any computer in the world. It is also designed to train you how to conduct a group presentation. Listen in as Richard and I role-play throughout the entire presentation. Your prospects will not know that we are acting. It is realistic enough that the client can listen in and learn how the HMA system can benefit their business by the examples covered in the minute presentation.Another way you can use this presentation is to sell the Opportunity Analysis. The presentation separates the serious clients who want to grow their business, from the ones who are not serious. After you have either taken a prospect through this presentation on your own or had them listen to the audio while following the presentation, you’ll have an opportunity to sell them a detailed analysis of their business. You can charge anywhere from $500 to $2500 for conducting a detailed “business audit” and analyzing their business in more detail. You’ll use the “HMA Opportunity Analysis Worksheet” and other questionnaires provided in your training materials.Follow the steps below to get started.Step 1 – Play the audio instructions aboveStep 2 – Create a folder called “HMA Slide Presentations”Step 3 – Download a free PowerPoint presentation viewerStep 4 – Go to a blog and choose the presentationStep 5 – Click on a title and enjoy!6) Rights and Special ReportsHere is a list of all your HMA reports which you now have the reprint and resale rights to. You do not pay me any royalties, and you keep all of the profits. You can give them away for free, package and sell them to prospective clients, or use them as educational incentives.These reports will be made available for you to download in Microsoft Word and in PDF formats. These downloads are different from some of the reports that you may have seen on my site. I have removed the header and footer links leading to my site so that you may customize these reports for your specific needs.You can type in your name, and add a short footer which says, “compliments of (your name).” You can print these reports as is and have a personalized stamp or label on the back. This way, your prospect will call you back for consulting services. The front cover of the report cannot be changed, and website and company name is NOT listed on most of these reports.A few of the reports that are related to my audio interviews do have my contact information on them, which you may alter this if you wish. Robert Boduch is the author of many of these reports, and he owns the copyrights.As an HMA consultant, you are granted the digital and print duplication resale rights of these reports. Use them as a lead generating tool for your consulting business. There are thousands of dollars worth of consulting advice contained in the reports. Use them well.1. Report No. OneSpecial Report “Behind Closed Doors” Vol.1: 21 Insider Consulting Secrets You’re Not Supposed To Know. This is 86 pages of the most revealing, proprietary consulting secrets on the subject of marketing consulting that exist anywhere.TranscriptsReport 01 – Behind Closed Doors (PDF Format)Report 01 – Behind Closed Doors (Word Format)2. Report No. TwoThe Headline Bank: 100 Of The Top Money-Making Headline TranscriptsTranscriptsReport 2 – Power Words That Sell (PDF Format)Report 2 – Power Words That Sell (Word Format)3. Report No. ThreeQuick Fix Marketing: One-Shot Turnaround Strategies For 50 Different Companies. If all you did was take that one business report that you’ll be getting in Volume Two, you’d have 50 marketing plans for 50 different businesses that you can go out and use.TranscriptsReport 3 – 50 Quick Fix Marketing Strategies (PDF Format)Report 3 – 50 Quick Fix Marketing Strategies (Word Format)4. Report No. FourInsider Business Strategies: Five Ways To Increase Your Bottom Line Profits Without Spending An Extra Dime On Advertising.TranscriptsReport 4 – Developing An Unstoppable USP (PDF Format)Report 4 – Developing An Unstoppable USP (Word Format)5. Report No. FiveSpecial Classified Magic: “How To Make Your Small Ads Pay Off In A Big Way !” (Best Selling Book 80 pages)TranscriptsReport 5 – Classified Advertising Magic (PDF Format)Report 5 – Classified Advertising Magic (Word Format)6. Report No. SixHeadline Q & A’s – Frequently Asked Questions About How Anyone, Anywhere Can Write Compelling, Moneymaking Headlines, Quickly & Easily.TranscriptsReport 6 – Headlines Q&A (PDF Format)Report 6 – Headlines Q&A (Word Format)7. Report No. SevenHow To Get Free Advertising With Classifies AdsTranscriptsReport 7 – Free Advertising With Classified Ads (PDF Format)Report 7 – Free Advertising With Classified Ads (Word Format)8. Report No. EightThe Power Of Unique Selling Propositions – Why Your USP Must Be #1 In Marketing.TranscriptsReport 8 – Why Your USP Must Be First In Marketing (PDF Format)Report 8 – Why Your USP Must Be First In Marketing (Word Format)9. Report No. NineHow To Up Your Profit In A Down Economy: 114 Tips, Techniques, And Tactics To Kick-Start Your Cash Flow, Boost Your Business, And Pile Up Your Profits, When Other Businesses Are Struggling Just To Survive!TranscriptsReport 9 – Up Your Profit Report (PDF Format)Report 9 – Up Your Profit Report (Word Format)10. Report No. TenSeven Quick And Easy Headline Formulas. Your Instant Reference Guide To Creating Explosive, Attention-Grabbing Headlines Anytime!TranscriptsReport 10 – Headline Formulas (PDF Format)Report 10 – Headline Formulas (Word Format)11. Report No. ElevenYellow Pages Success Secrets: “How To Attract More New Business With A Riveting Ad That Captures Immediate Attention.”TranscriptsReport 11 – Yellow Pages Top Tips (PDF Format)Report 11 – Yellow Pages Top Tips (Word Format)Report No. Twelve140 Quick Headline Tips: Easy To Use Techniques, Tactics And Ideas For Creating Powerful, Riveting Attention-Grabbing Headlines.TranscriptsReport 12 – Headline Tips Booklet (PDF Format)Report 12 – Headline Tips Booklet (Word Format)13. Report No. ThirteenHow To Use Brochures To Grow Your Business: 79 Profit-Boosting Ideas, Tips, Tactics, And Techniques To Help You Gain Maximum Marketing Value From Every Brochure!TranscriptsReport 13 – Brochure Marketing Magic (PDF Format)Report 13 – Brochure Marketing Magic (Word Format)14. Report No. FourteenHow To Double Your Business In The Next 90 Days: Eleven Key Concepts For Turning Your Business Into A Powerful, Customer-Focused Marketing Machine!TranscriptsReport 14 – Double Your Business Action Report (PDF Format)Report 14 – Double Your Business Action Report (Word Format)15. Report No. FifteenThe Ultimate Idea-Inducing, Creativity-Enhancing Sample Headline Collection: Over 600 Examples Of Published Headlines Including Some Of The Best Ever!TranscriptsReport 15 – Headline Ideas (PDF Format)Report 15 – Headline IdePurchase Michael Senoff – Hidden Marketing Assets Pro System courses at here with PRICE $597 $78