DESCRIPTION:
This is a 4-week training program for intermediate Facebook advertisers who are looking to move beyond the basics and begin to master more advanced techniques.
Most advertisers struggle once they move beyond the basics of boosting posts and creating simple ads.
Jon Loomer – Facebook for Intermediate Advertisers
In order to advance, they need to utilize more advanced targeting techniques as well as have a better understanding of results and how to optimize based on those results.
This 4-week program consists of the following four 60-minute webinars:
Website Custom Audiences: Target Visitors
Advanced Targeting Techniques
Facebook Ad Reports: Analyzing Results
Canvas: Create an Interactive Experience
Each webinar will be live (recordings will be made available), and include a presentation, Q&A and assignment to hold you accountable.
The intermediate program also includes all replays from the 4-week program for beginners. The topics for those recordings are as follows:
Audience Insights: Finding Your Audience
Email Custom Audiences: Find Your Customers
Lookalike Audiences: Find Similar People
An Introduction to Power Editor
DATES AND TIMES:
Each webinar occurs on Tuesdays at 5pm EDT (recordings will be made available).
The next available program runs during the following dates:
January 3
January 10
January 17
January 24
