Jon Loomer – Custom Event MasteryA training to leverage custom events for conversion reporting, optimization, and targetingTraining OverviewCustom events are the secret of Meta advertising that only a select few know how to leverage. You can change that.The core to effective Meta Ads optimization is conversion events, but not every important action can be defined with a standard event.Jon uses more than 9 custom events that fire when important actions occur. He uses these events to improve ads reporting, optimization, and even targeting. You can, too.Topics CoveredLearn the basics of custom events:What Custom Events Are and Why They MatterSetting Up Google Tag ManagerSetting Up the Base Pixel with GTMQuestions to Ask Yourself About Events to CreateAdd VariablesThe Basic Elements of Custom Events and GTMTest Your EventsLearn exactly how to create custom events:Internal Link Click EventExternal Link Click EventTime on Page Event (Simple)Time on Page Event (Complex)Scroll Depth Event (Simple)Scroll Depth Event (Complex)Referral EventEmbedded YouTube Video Engagement EventCombination EventOther Events to ConsiderParameters and Custom ConversionsLearn how to leverage these powerful events:Custom Events and ReportingCustom Metrics Using Custom EventsCustom Events and OptimizationCustom Events and TargetingWays to Access Join Power Hitters Club – Elite.This is my most exclusive community. Members will get access to the live training and the replay for as long as they are members. Buy the training only.Non-members can sign up for the training only, and you’ll have access to it for as long as it’s relevant.  There are no reviews yet.Add a Review Cancel replyYou must be to post a review.
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