Unlock the Complete Email Marketing System We Used to Generate $185 Million Across 3 Brands
With 107 email examples, 22 campaigns and the latest solutions to Apple’s iOS 15 and Google’s Spam updates — any brand (in any market) can turn email into their #1 sales channel.
John Grimshaw (Smart Marketer) – Smart Email Marketing 2022
CASE STUDY
A new Gmail update is cutting email sales in half… Here’s the solution we used to 2X opens, 4X clicks & take back our revenue.
Gmail made a big algorithm change in January 2022.
All the sudden, brands like ours — that follow best practices and send emails our customers actually want — found themselves in the spam folder.
Oh, and our email sales plummeted overnight.
We tried everything to fix it: changing our copy, mailing to different segments, even hiring a service… but nothing worked.
Then we found the solution.
Our resident email expert (and your course instructor) John Grimshaw discovered the answer: shift to a dedicated sending domain and run a warm-up email sequence.
In a few short weeks, we 2X’d opens and 4X’d clicks. Hallelujah!
We estimate 30–40% of businesses have already been affected by Gmail’s update, but even if you haven’t yet…
We recommend you start preparing now.
That way, your email revenue doesn’t plummet during your biggest promo of the year (like it did for us).
We cover the entire 4-step process — including email templates you can swipe for your warm-up sequence — in Module 6 of Smart Email Marketing.
An On-Demand Training Program That Teaches Anyone How To Grow A Brand With Email.
The new Smart Email Marketing is the most up-to-date email marketing course on the planet. It’s packed with 107 streamable videos, 22 advanced campaigns, 110+ email templates & examples, and 55 different course resources to help you turn email into a huge revenue channel for your business.
MODULE 1
Crucial Cornerstones Of Email Marketing
Learn how to audit your brand’s email performance, create better-selling offers, and craft the perfect email template as you discover what it takes to succeed as an email marketer.
MODULE 2
Build Your List
Your email list is the most valuable asset a digital brand owns. In this module, you’ll learn how to build and grow yours as quickly and efficiently as possible using paid traffic channels.
MODULE 3
Crafting Your Email Copy
In this module, we dive into one of the best kept secrets (and most important skills) that makes email marketing work for any business: How to craft a unique brand voice.
MODULE 4
Automation Engine Campaigns
Automated email flows will drive the majority of your email sales, and here we give you 14 of our most profitable campaigns and teach you how to add them to your business.
MODULE 5
Generating Revenue: Promo Emails
Want some extra sales today? This module includes 7 types of multi-day promotional campaigns you can launch year round to boost revenue and drive free traffic.
MODULE 6
Hitting The Inbox: Email Deliverability
Apple’s iOS 15 and Google’s new Spam Filter are changing email forever. We’ll teach you the skills you need to improve deliverability and protect your biggest sales channel.
MODULE 7
Analytics & Optimizations
Learn the easiest ways to track your email performance, so you can start using honest data to make smarter (and more profitable) decisions in your business. No math degree required!
+ BONUS
Leveraging Your Other Owned Media
Email is owned media: it’s cheap, easy, and gives you more control than ads. This bonus content shows you how to use other owned media like SMS and Messenger in your business, too.
What’s Included
Each module of SEM combines strategy sessions, step-by-step tutorials, email templates, and 55 brand new course resources to give you a clear path to success.
110+ Email Templates & Examples
15 Automated Sequences
Facebook Lead Gen. Campaigns
Customer Review Campaigns
Course Workbook w/ Expanded Notes
Flow Metrics Worksheets
Email Audit
22 “Done For You†Email Campaigns
7 Promotional Campaigns
Apple iOS 15 Solutions
16 In-Video Quizzes
Quality Review Checklist
Campaign Map Worksheet
Copywriting Toolbox
107 Total Videos
37 Walkthroughs
Google Warm-Up Series
2 SEM Swipe Files
Webinar Promo Checklist
Brand Voice Worksheet
Offer Formulas
