Lesson 1: Idea Generation(8:06) Lesson 2: Market Research: Competitor Analysis, Positioning Map, etc.(5:08)
Hyla Nayeri & Adrien Bettio – How TF Do I Start?
Â
WHAT TF IS IN THE COURSE ?
Module 1: Welcome to How TF Do I ?
Introduction(2:00)
The 437 story(3:10)
How TF Do I ? Workbook
Module 2: The Business Idea
Lesson 1: Idea Generation(8:06)
Lesson 2: Market Research: Competitor Analysis, Positioning Map, etc.(5:08)
Module 3: Manufacturing 101
Lesson 1: What to Look for in a Manufacturer(14:18)
Lesson 2: How to Find a Manufacturer(9:31)
Module 4: Manufacturing 2.0
Lesson 1: Design Process – From Techpack to Final Sample(7:49)
Tech Pack Walk Through(4:00)
Lesson 2: Logistics, Quality assurance and Costing(6:05)
Module 5: Building a Collection
Lesson 1: Our Experience + Approach(5:03)
Lesson 2: Building the PO – #Units, Sizing Breakdown, Pricing(7:12)
Costing Example(12:11)
Purchase Order Walk Through(4:52)
Module 6: That Cash Money
Lesson 1: Funding your business(5:00)
Lesson 2: Finding resources to fund your business(3:53)
Lesson 3: Risk and Reward(6:18)
Module 7: Branding is KEY
Lesson 1: Establishing Branding(2:10)
Lesson 2: Visual Identity(2:59)
Lesson 3: Naming your Business(4:45)
Lesson 4: Differentiating from competitors(6:14)
Lesson 5: Branding Consistency(2:44)
Module 8: Ecommerce Tips
Lesson 1: Getting Set up(2:58)
Lesson 2: Uploading product + descriptions(3:03)
Lesson 3: Landing Page Tips(2:31)
Lesson 4: Becoming a trustworthy brand(4:21)
Module 9: Operations
Lesson 1: Packing + Shipping(14:31)
Lesson 2: Customer Service + Policies + FAQ(4:16)
Get immediately download Hyla Nayeri & Adrien Bettio – How TF Do I Start?
Module 10: Social Media Marketing + More
Lesson 1: Brand Exposure(1:37)
Lesson 2: Social Media Platforms(2:19)
Lesson 3: Growing through IG(4:21)
Lesson 4: Instagram growth Hacks(5:17)
Lesson 5: Value Proposition(5:22)
Lesson 6: Tik Tok for your brand(4:50)
Lesson 7: Creating Conversion(8:11)
Module 11: Influencer Marketing + Celebrity
Lesson 1: Everything you need to know about Influencer Marketing(1:27)
Lesson 2: Paying for Influencers(8:13)
Lesson 3: Finding Influencers for your brand Part I(3:52)
Lesson 4: Finding Influencers for your brand Part II(9:13)
Lesson 5: Influencer Outreach(7:44)
Lesson 6: Influencer Gifting Part I(3:14)
Lesson 7: Influencer Gifting Part II(2:56)
Lesson 8: Large scale influencers(5:44)
Lesson 9: Celebrity gifting(7:21)
Module 12: Launch Day Marketing
Lesson 1: Launch Day(3:16)
Lesson 2: Selling Out(2:50)
Lesson 3: Keeping the customer after your first order(2:37)
Module 13: The Boring Stuff
Lesson 1: Incorporation(6:00)
Lesson 2: Accounting(8:17)
Lesson 3: Legal(2:25)
Lesson 4: Human Resources(3:02)
Module 14: Mindset
Lesson 1: Entrepreneurship: The Importance of Perseverance + Hustle(4:37)
Lesson 2: Goal Setting – How We Goal Set, Use Vision Boards, and Use Manifestation(5:07)
Module 15: Self Development
Lesson 1: Routines(1:49)
Lesson 2: Balancing life as an entrepreneur(2:05)
Lesson 3: Reading for an entrepreneur(1:16)
Module 16: The Hard Parts No One Talks About
Lesson 1: Entrepreneurship Lifestyle(2:44)
Lesson 2: Fear of failure(1:37)
Lesson 3: Motivation as an Entrepreneur(1:18)
Lesson 4: Successful brand > my health + happiness?!(2:10)
Lesson 5: This shit ain’t easy(3:08)
Lesson 6: You are more than your brand(1:48)
Lesson 7: No one is perfect(2:47)
Congratulations on Finishing How TF Do I ?(1:13)
Frequently Asked Questions
Industry Terms 101
When to pay yourself a salary?(1:33)
When to hire your first employee?(0:53)
Best Marketing Dollars?(1:13)
How to approach Press or PR as a small brand with little cash?(0:46)
What tools do we use for planning, execution and operations?(1:07)
Hiring tip(1:22)
Best business book?(1:31)
Tips on balancing business with current job/school(1:34)
How to pick someone’s brain?(1:35)
How did you building your business network?(1:13)
Next Steps(0:31)
Here’s What You’ll Get in Hyla Nayeri & Adrien Bettio – How TF Do I Start?