How To Find Readers Market Your Book – CJ Lyons & Joanna Penn

What you will learn in this course:The prerequisites you need to have in place before you start marketingAuthor brandingWhy authors need to know about marketing, and not leave it to publishers or other professionalsShould you start marketing before you have a book ready?The pros and cons of ongoing marketing vs a launch processWhy understanding yourself is critical to deciding what marketing tactics to useHow to understand where your book fits and how that affects marketing decisionsHow physical book signings work for marketingHow to decide on your author brand and why it’s important, with examples using big name authorsWhat is an author platform anyway?How to start marketing without a ‘platform’How using the right metadata on your book sales pages can affect your sales and rankingProphecy Joanna Penn next to Lee ChildProphecy with Lee Child on the Action Adventure Bestseller ListHow to help your book sell itself through effective copywriting on your Amazon or other booksite pageUsing pricing as a marketing tool, as well as a case study with KDP SelectThe importance of book reviews and how to get themIs it worth using paid advertising and which are the best services?Is it worth hiring a publicist?Is traditional media worth pursuing?Author on Channel 9 TVJoanna Penn at the Channel 9 studios, Brisbane, AustraliaTips for radio, TV and press releasesWhat can you learn from Amazon bestsellers who didn’t have an online presence?How to find readers online and connect with them effectivelyThe importance of ‘know, like, trust’ and authenticity for online marketingThe most important parts of your author website and how to build itHow to use audio and video for book marketing, including book trailersA breakdown of a book launch including timelines and lessons learnedHow to use Goodreads and giveawaysMarketing tips for real-life offline networkinsocial networking for authorsgHow to build an email listHow to use Twitter effectivelyHow to use blogging for content marketingWhat’s the most effective use of your timeGet How To Find Readers Market Your Book – CJ Lyons & Joanna Penn , Only Price $39Tag: How To Find Readers Market Your Book – CJ Lyons & Joanna Penn  Review. How To Find Readers Market Your Book – CJ Lyons & Joanna Penn  download. How To Find Readers Market Your Book – CJ Lyons & Joanna Penn  discount.