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About the course:
What You Get:
Section 1 – The Foundation
- Things We Wish We Knew Starting Out
- Secrets of Selling Online
- The Compound Effect
- How Mindset is Important to Your Success in Ecommerce
- The Learning Dip
- Intro to Ecommerce (General Store or Niche Store)
- What Makes A Winner Product
- How to Find Winning Products (Part 1)
- How to Find Winning Products (Part 2)
- About Us Page Strategy (NEW)*
- Ali Shark Product Research
- Dropshipping Center Product Research (Finding Hidden Jems)
Section 2 – Setting Up Your Brand
- Color Psychology in Your Brand
- Choosing A Good Business Name & Designing Your Logo
- Setting Up Your Shopify Store
- Adding A Product to Your Store
- Step-by-Step Designing Your Store
- Brand Aesthetics (NEW)*
- How to Set Prices For Your Products
- Loox Reviews
- The Importance of Customer Service
- How to Find Influencers For Your Brand
- Turning Customers Into Influencers (NEW)*
- Should You Use Paypal?
- How to Setup Stripe Payments
- How to Fulfill Orders When You Get Sales
- How to Increase Store Conversions
- Unboxing Experience (NEW)*
- All The Shopify Apps We Use (NEW)*
- Leveraging The Power of Upsells to Increase Conversions
- Q&A Interview w/ Influencer Sumaya Keynan 100k+ Followers
- Build To Sell (NEW)*
- Obtaining Funding & Credit (NEW)*
Section 3 – Launching Facebook Ads
- Understanding Facebook Advertising – Why Is Social Media FREE to Use?
- Creating Your Facebook Ad Account
- How Facebook Ads Works & Budget
- Good Ad vs Bad Ad
- Ad Testing Strategy (Updated)
- Setting Up Facebook Ads Part 1 – Setting Interests/Age/Demographic
- Setting Up Facebook Ads Part 2 – Adding Video Copy
- Creating The Perfect Thumbnail
- How to Make Custom Ad Videos
- Creating Custom Ad Creative Videos (NEW)*
- Break Even Point (BEP)
- How to Stay Profitable
- Setting Up & Reading Your Facebook Data Columns
- What is CBO (Campaign Budget Optimization) & When to Use It
- Custom Audiences & Lookalikes
- Managing Negative Comments (Ad & Page Moderation)
- Scaling Part #1
- Duplicating & Doubling Adsets Scaling #2 (Increasing Budgets
- Avoiding Ad Fatigue
- Ad Retargeting
- 0-$50,000 Case Study in 30 Days
Resources
- Daily Goal Journal *HIGHLY RECOMMENDED*
- Bad Keywords To Moderate For Your Page & Ads
- Shopify Store Launch Checklist
- 21X ROAS Case Study Depesh Mandalia
- Books We Recommend Reading
- Dropshipping Center Link
- Contact Us, FAQ, and Returns Pages
- Shipping & Customs Template
- Guide to Facebook Ad Targeting
- Facebook Ad Copy Policy
- ePacket Countries List
- TikTok Viral Hooks
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