Chris Rocheleau – Code of Conversions

Chris Rocheleau – Code of Conversions“How We Craft Ad Copy that Increases ROI 2X-5X with a ‘Coded’ Approach Using Proven Formulas Tested on Over $963,808.44 Ad Spend in 2018 Alone…”We All Need a Proven, Predictable System That Ensures Our Ads Sustainable Work Everyday So We Can Scale Our BusinessThe “Code of Conversions” is that proven system…It took years for me to ‘hack’ and develop ‘social media copywriting’ as I now know it today.Every other “Copywriting” is based on ‘traditional direct response’ schools of thought that originated from a ‘Long Salesletter’ that you found in your mailbox……yet why does everyone try ‘fit a square peg into a round hole’ by applying that same method on social media when it’s fundamentally different?After spending over 2 million in Facebook ads over the last few years I have proven beyond a shadow of a doubt that our new methodology works better than any ‘traditional direct response’ techniques or gimmicks……in fact those ‘old, tried and true’ methods are failing at an even faster rate than ever before. Sure some of the ‘concepts’ still apply…However even those concepts are “Translated Differently” than they were before.New Platforms, New Rules. Facebook and Instagram are here to stay.Once you go through the first lesson “The Social Rules of Engagement” you’ll see the glaring difference between the ‘old and the new’…Module 1:The ‘Social Rules of Engagement’ – $299 ValueModule 2:Audience Engagement Formulas – $999 ValueModule 3: Proven Ad Formulas and Templates – $999 ValueModule 4:The E.P.I.C. Story Formula – $899 ValueModule 5: Video Formulas and Ad Templates – $999 ValueModule 6: Ad Optimization & Funnel Optimization – $999 ValueModule 7: Safely Scaling With Margins – $699 ValueBonus #1: Retargeting Schemes Webinar – $699 ValueBonus #2: “Code of Conversions” Facebook Group- $297 ValueBonus #3: Recorded Q&A Webinars for each Module- $995 ValueBonus #4: Empathy Map Session with Irina – $299 ValueBonus #5: Completion Guarantee 1 Hour Ad Review – $800 ValueAccess Includes These 4 ‘Instant’ Bonuses‘Retargeting Schemes’ 3 1/2 Hour Webinar RecordingIn this ‘nothing held back’ webinar Chris revealed the master plan behind some of his largest clients and the unique retargeting that his agency uses to get maximum ‘return on ad spend’.Exclusive ‘Conversion Coder’ Facebook GroupExclusive Access to our private ‘Conversion Coders’ only Facebook Group where other ‘conversion coders’ share their work and support each other in cracking the ‘Code of Conversions’[5] Recorded ‘Q&A’ Webinars on Each Module Chris did 2-3 hour Q&A webinar where he stayed on until the last question was answered for each module.Empathy Map Session w/ Irina Yerokhova & Keith KranceJoin Chris, Irina and Keith on a 2 1/2 hour walkthrough empathy map session facilitated by Irina.Class CurriculumWelcome to “Facebook Code of Conversions”BONUS: Facebook Group Access InstructionsPre-Course Webclass (IMPORTANT – Must watch before taking course)Module 1: The ‘Social Rules of Engagement’Welcome to “Facebook Code of Conversions”Lesson 1: The Social Rules of Engagement (Part 1)Lesson 2: The Social Rules of Engagement (Part 2)BONUS: Module 1 Deep Dive WebinarModule 2: Audience Engagement FormulasLesson 1: How to use “UPSYD”Lesson 2: 7 Crucial Headline ElementsLesson 3: Unaware Headline FormulasLesson 4: Problem Aware Headline FormulasLesson 5: Solution Aware Headline FormulasLesson 6: Product & Deal Aware Headline FormulasBONUS: Module 2 Deep Dive WebinarModule 3: Proven Ad Formulas & TemplatesLesson 1: The “NNS 105%” Framework For Facebook AdsLesson 2: How to ‘Reverse – Engineer’ an OfferLesson 3: How We Use the “Offer Analysis”Lesson 4: The “Ideal Customer Formula”Lesson 5: Ideal Customer Formula WalkthroughLesson 6: The ‘EPIC’ Ad FormulaLesson 7: The ‘Better Way’ – Webinar Invite – Solution AwareLesson 8: ‘The Rainmaker’ – Lead Magnet – Solution AwareLesson 9: Solution Aware Direct to Cart TemplateBONUS: Module 3 Deep Dive WebinarModule 4: The EPIC Long Copy Story Ad FormulaLesson 1: The ‘Epic’ Story FormulaLesson 2: Engage – Setting the StageLesson 3: Present – Presenting the Struggle & the ChallengesLesson 4: Illustrate – Showing the “Journey of Discovery”Lesson 5: Convert – Revealing the Code & Your Call to ActionLesson 6: Template – Long Copy Story Ad – “Credible Witness”BONUS: Empathy Map Session with Irina & KeithBONUS: Module 4 Deep Dive WebinarModule 5: Video Ad Formulas & TemplatesLesson 1: Video Ad GuidelinesLesson 2: What You Need to Know Video Ad TemplateLesson 3: “Absolute Proof” Direct to Sales Page Video TemplateLesson 4: “The Cart Filler” Video Ad TemplateLesson 5: Anyone Can Do This Video Ad TemplateBONUS: Module 5 Deep Dive WebinarModule 6: Ad & Funnel OptimizationLesson 1: The NNS Complete Ad Creation ProcessLesson 2: The Code for Properly Reading Your MetricsLesson 3: Troubleshooting – CTR (All) Low – CTR (Link) LowLesson 4: Troubleshooting – CTR (All) High – CTR (Link) LowLesson 5: Troubleshooting – CTR Ratio is Good but Low Conversion Rate on Landing PageBONUS: Module 6 Deep Dive WebinarBONUS: Retargeting Schemes WebinarModule 7: Safely Scaling With MarginsLesson 1: Intro to ScalingLesson 2: Scaling ChecklistLesson 3: 5 Signals for ScalingLesson 4: SPS Phase 1 “Sandbox”Lesson 5: SPS Phase 2 “Playground”Lesson 6: SPS Phase 3 “Stadium”BONUS: Scaling Deep Dive Webinar