Chris Palmer Google Entity Stack Building 2021
Chris Palmer – Google Entity Stack Building 2021, He is the owner of a Digital Marketing Agency where he offers SEO…
Entity Stack Building
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Chris Palmer – Google Entity Stack Building 2021
Description
Entity Stack Building
Learn the step-by-step process of creating complex, authority stacks using Google Drive and AWS properties. Some providers charge hundreds to build these for you and they probably are not going to be as potent as the method Chris teaches in this course. Learn how to power up your sites and create solid ground cover links using Chris’ tried and proven method.
About CHRIS PALMER
Chris Palmer has 11 Years of SEO marketing passion behind him. He claims ‘NO ONE LOVE’S SEO MORE THAN ME!!!’
Chris is widely known for his Youtube channel Chris Palmer SEO, where he regularly shares SEO strategies, SEO tutorials, and SEO tools that help rank better in Google.
He is the owner of a Digital Marketing Agency where he offers SEO consulting and a variety of other online marketing services, as well as SEO Training with Chris Palmer – a weekly podcast where he talks about advanced SEO, SEO testing, teaching SEO through testing along with other topics like affiliate marketing, social media, and more.
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Become a Certified Conversion Rate Optimization Expert
…and learn how to identify exactly where to focus optimization efforts to increase conversion rates
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Unfortunately, most marketers just don’t get it!
When it comes to testing & optimizing pages and offers, they either don’t test at all…
…ONLY test when they see low conversions…
…or only test what other people tell them they’re supposed to test.
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…one that will work for any business, any website, any offer?
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They need a proven and repeatable process to identify exactly where they should focus optimization efforts to truly “move the needle” in their business.
I’m not going to sell you on the importance of split testing and conversion rate optimization.
If you’re here, you know how important even the slightest increase in conversions can mean to a business.
In other words, you know that increasing your conversion rate means more leads and more sales, all from the traffic that you’re already getting.
So that’s why businesses need Conversion Rate Optimization Experts.
There’s just one problem: Most so-called “conversion experts” don’t know what they’re doing…
That’s where YOU come in.
As a Certified Conversion Rate Optimization Specialist, you are uniquely qualified to help brands convert their existing traffic into even more leads and sales.
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The critical pages that need immediate optimization (and these probably aren’t your worst performing pages)…
The key metrics that actually increase the bottom line (get this wrong and you’ll waste your time and money on useless testing)…
The 3 crucial factors for prioritizing your optimization campaigns (we’ll show you how to rank them)…
How to use Case Studies to improve optimization (and which type work the best)…
Our proven formula for developing a rock solid hypothesis (this will give valuable insights regardless of your campaign’s outcome)…
The 3 most effective tools for collecting user data (and how to use them, step-by-step)…
How to qualify split tests (and the one crucial question most optimizers forget to ask when starting)…
The three outcomes of any split test (and why most marketers ignore one of these outcomes, which is a huge mistake)…
Know when and how to schedule tests (get this wrong and your data will be skewed)…
Know how to create a report to show your findings so that the test gets implemented appropriately, so YOU get the credit you so richly deserve (we’re giving you the exact same report template we use every day)
Get a crash course in other valuable optimization methods that “move the needle” (including personalization, low traffic testing techniques, landing page optimization), and more…
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If you’re interested in becoming such a “Conversion Master,” then I have one question for you…
Become a Certified Search Traffic Master
Description
Become a Certified
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Think SEO is dead?
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Thanks to Google’s Panda and Penguin updates, the old rules of SEO no longer apply. Today, to get ranked (and stay ranked), site owners need to emphasize user experience over traditional variables such as links and keyword density.
More importantly, they need to optimize based on the user’s INTENT (and not just the search bots). This is quite simply the biggest shift to occur in Search Marketing since the launch of Google.
It’s called: IBSO.
The Future of Search Marketing Is “IBSO”
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Intent Based Search Optimization
Modern search marketing has an entirely new set of rules than older, outdated forms of SEO:
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BUT the rules have changed, and if you want to compete in the search channels today, you need to understand these new rules and the step-by-step process for implementing them.
And fortunately, that’s exactly what you’re about to learn…
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I’m not going to spend a lot of time convincing you on the importance of search marketing…
The fact is, 95% of marketers are already utilizing some form of marketing and 90% of buyers say “they’ll find you” when they’re ready to buy…
…so search marketing is quite simply: unavoidable!
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Right now, at this very moment, there are cash-in-hand buyers looking for your product or service, and if you can ensure that these find YOU (instead of your competitors), most of the truly “hard work” of marketing is done.
There’s just one problem: Most search marketers are still acting like it’s 2009. They’re the proverbial ostrich with their head stuck in the sand…unwilling to admit that search has changed.
That’s where you come in.
As a Certified Search Marketing Specialist, you are uniquely qualified to help brands establish an organic traffic strategy that generates more inbound traffic and leads through multiple search channels (not just Google).
More specifically, in this Master Class and Certification, you’ll learn:
In this master class, you’ll learn:
How to use the Intent-Based Keyword Research Planner to make your products and services discoverable when your prospects are ready to buy.
The 7-Point “Search Health Audit Checklist” that trains you to identify and remove crippling search issues (Keyword research, content and link building are useless until you remove these problems.)
How to use UXO and RXO best practice to build a “white hat”, sustainable search strategy that plays by post-Penguin and Panda rules.
The 11-point domain level SEO audit that trains you to identify and remove crippling search issues that must be fixed first (Keyword research, content and link building are useless until you remove these problems.)
A simple Google “command” that identifies SEO problems in 5-minutes or less. (This old search marketer’s trick instantly reveals major issues you’re having with Google like page structure, indexing and “negative SEO” problems.)
The 12-Point page level SEO audit you’ll apply to every important page on your website (Get pages ranked by hunting down and fixing issues like keyword cannibalization, page redirect issues and duplicate content.)
The simple 4-Step blog post update process that leverages Google’s “QDF algorithm” and breathes new life into the content you’ve already spent time and energy creating.
7 natural ways to build authoritative backlinks to your website so you can get your site ranked for the keywords that matter without feeling “icky” about it.
How to leverage search and drive organic traffic on every platform that matters including:
6 Google SEO elements to keyword optimize on every page of your website (Plus the 2 additional elements to optimize on every blog post)
The 4 critical YouTube video SEO elements (3 of the 4 video SEO elements that matter on YouTube today have absolutely nothing to do with keywords.)
5 ways to increase product rankings on Amazon including a powerful, “set it and forget it” tool that leverages the most important Amazon ranking factor: Verified Reviews.
6 iTunes SEO ranking factors that will drive your podcast to the top of the charts (Look out for the section on podcast publishing frequency)
4 Pinterest search elements to optimize including the most effective way to design and keyword target pins and boards.
5 ways to increase rankings on review sites like Yelp and TripAdvisor and the one search algorithm element that trumps the number of reviews you are receiving.
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If you’re interested in becoming such a “SEO Master,” then I have one question for you…
Are You A “Doer”…or Just a “Talker?”
(or…Why You Might Want To Get Certified)
Let’s face it: SEO experts are a dime a dozen.
So how do you separate those who “walk the talk” from the ones who merely…
…talk?
That’s the problem!
And at DigitalMarketer, it was our problem, too. You see, we don’t just teach marketing best practices, we actually DO MARKETING for businesses that we ACTUALLY OWN.
We aren’t researchers. We aren’t journalists.
We’re business owners running companies (both online and offline) in B2B and B2C markets selling everything from cosmetics to camping equipment to industrial water filters and everything in-between.
In other words: WE ACTUALLY DO THIS STUFF…
…so we know how hard it is to find truly skilled people who know what they’re talking about.
And that’s why we created the “Search Marketing Mastery” course and certification.
We built this certification to train our own team members, but in the spirit of “open sourcing” our business (which is what DigitalMarketer is all about) we’re now making this certification and training available to the world.
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Description
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