Carlos Redlich & Tiffany Alford – Copywriting Unleashed
Your Instructor
Carlos Redlich & Tiffany Alford
Hey – Thanks for joining our CopywritingUnleashed Mentorship program! We’re dedicated to showing you how to earn a sustainable six-figure per year income using the power of direct-response copywriting.
Course Curriculum
WELCOME! Here’s What You Need To Know Before Starting….
How to get started (1:23)
Module 1: Sales Letters
Lesson #1: Sales Letter Sample 1 (28:53)
Lesson #2: Sales Letter Sample 2 (19:50)
Lesson #3: Sales Letter Sample 3 (33:05)
Lesson #4 Sales Letter Critique (9:39)
Lesson #5: Answers about Sales Letters (1:16)
Lesson #6: How To Call People Out In Your Copy (2:19)
Lesson #7: Study Guide
Module 2: Direct Mail
Lesson #1: Best Forms Of Direct Mail (12:02)
Lesson #2: Direct Mail Intro (5:02)
Lesson #3: Direct Mail Letter Formats (24:34)
Lesson #4: Direct Mail Lists (25:25)
Lesson #5: Direct Mail Opens (16:21)
Lesson #6: Direct Mail – Make It Irresistible To Read (21:05)
Lesson #7: Raw Critique (8:53)
Lesson #8: How To Increase Rapport (0:52)
Lesson #9: Study Guide
Module 3: Email Marketing
Lesson #1: The Cold Approach (44:46)
Lesson #2: Promote A Webinar Or Event (41:13)
Lesson #3: Abandoned Cart Emails
Lesson #4: Other Marketing Emails (43:53)
Lesson #5: 4 Step Formula For Writing Emails
Lesson #6: Email Samples Revealed (21:11)
Lesson #7: Email Marketing Exposed (24:33)
Lesson #8 Bonus Video (17:10)
Lesson #9: Study Guide
Module 4: Video Sales Letters
Lesson #1: What Are VSLs? (4:25)
Lesson #2: The Visuals Of A Video Sales Letter (1:51)
Lesson #3: Triggering Their Imagination (2:14)
Lesson #4: How To Speak To Your Audience (2:43)
Lesson #5: Keeping Their Attention During Long VSLs (3:06)
Lesson #6: How To Get Your Audience To Take Action (4:26)
Lesson #7: How To Take Advantage Of VSLs (9:28)
Lesson #8: BONUS VIDEO PART 1 (15:01)
Lesson #9: BONUS VIDEO PART 2 (8:48)
Lesson #10: Study Guide
Module 5: Content Marketing
Lesson #1: 3 Main Goals Of Content Marketing (4:52)
Lesson #2: How To Write A Successful Article (12:16)
Lesson #3: How To Become A Blogger/Article Writer (5:29)
Lesson #4: Article Sample 1 (12:41)
Lesson #5: Article Sample 2 (12:37)
Lesson #6: BONUS 43 Killer Headline Templates
Lesson #7: Study Guide
Module 6: Social Media Posts
Lesson #1: Creating Social Media Posts (3:42)
Lesson #2: How To Use Reddit The Right Way (2:26)
Lesson #3: Videos On Social Media (3:11)
Lesson #4: How To Generate Massive Engagement (6:49)
Lesson #5: Get Your Audience To Comment Now (2:05)
Lesson #6: How To Get More Likes & Shares (2:31)
Lesson #7: 80/20 Rule For Social Media Posts (11:10)
Lesson #8: Social Media Post Samples (14:48)
Lesson #9: Study Guide
Module 7: Social Media Ads
Lesson #1: 5 Step Formula For Social Media Ads (12:04)
Lesson #2: Long Form Vs Short Form (10:30)
Lesson #3: Don’t Look Like An Ad (8:16)
Lesson #4: Contest Giveaway Ads (4:28)
Lesson #5: Social Media Ad Samples (14:45)
Lesson #6: Benefits Of Using Video Ads (8:16)
Lesson #7: What An Ad Needs To Succeed (0:54)
Lesson #8: Prices and Expenses (0:58)
Lesson #9: Study Guide
Module 8: Landing Pages
Lesson #1: 5 Things Your Landing Page NEEDS (14:03)
Lesson #2: Lead Magnets (9:28)
Lesson #3: Contest Giveaway Page (8:22)
Lesson #4: What You Need To Know About Website Content (28:02)
Lesson #5: [RAW Footage] Funnel Build Out (40:03)
Lesson #6: BONUS VIDEO 1 (11:21)
Lesson #7: BONUS VIDEO 2 (14:51)
Lesson #8: Website Critique 1 (5:56)
Lesson #9: Website Critique 2 (2:01)
Lesson #10: Website Critique 3 (11:54)
Lesson #11: Study Guide
Module 9: Advertorials
Lesson #1: What Is An Advertorial? (23:31)
Lesson #2: 7 Step Method To Writing Advertorials (11:03)
Lesson #3: Sidebar Content (14:32)
Lesson #4: Advertorial Samples (30:06)
Lesson #5: When Things Aren’t Sexy (1:29)
Lesson #6: Study Guide
Module 10: Webinars
Lesson #1: Formula For Writing Webinar Scripts (26:15)
Lesson #2: How To Get Your Viewers To Participate (6:42)
Lesson #3: Webinar Programs (11:48)
Lesson #4: Webinar Email Sequences (18:00)
Lesson #5: Study Guide
Module 11: One Time Offers
Lesson #1: What Is An OTO/Upsell? (3:42)
Lesson #2: 8 Steps To Writing An OTO or Upsell (16:29)
Lesson #3: ing With Your Headline (26:16)
Lesson #4: Oto/Upsell Sample 1 (7:56)
Lesson #5: Oto/Upsell Sample 2 (4:51)
Lesson #6: Oto/Upsell Sample 3 (6:33)
Lesson #7: Study Guide
Module 12: Books
Lesson #1: 7 Steps To Writing A Book (12:17)
Lesson #2: Creating Irresistible Reports (8:09)
Lesson #3: Generating Templates & Infographics (4:43)
Lesson #4: How To Avoid The Common Mistakes (8:17)
Lesson #5 Personal Reading Recommendations
Lesson #6: Study Guide
The Vault!
Sales Letter/Video Sales Letter Swipes
Advertorial Swipes
BONUS Videos!!
Content Marketing With Robert Walsh (17:42)
Content Scheduling With Robert Walsh (8:06)
Posting Content With Robert Walsh (8:06)
Carlos Speaking At The MLM ALL ACCESS (69:28)
9 Step Sales System
Step #1: The Intro (0:41)
Step #2: Spill Their Guts (1:21)
Step #3: Recap [1] (0:43)
Step #4: Spill Their Guts [2] (0:56)
Step #5: Recap [2] (1:14)
Step #6: Suggest A Plan (2:29)
Step #7: Confirmation (1:57)
Step #8: Risk Reversal (2:28)
Step #9: Invoice Time (2:14)
> Please contact our team if you have questions, or broken links via our email [email protected].
