Ahrefs Academy – Blogging for businessCOURSE OVERVIEW:BLOGGING FOR BUSINESS – AHREFS ACADEMYWHAT WILL YOU LEARN IN BLOGGING FOR BUSINESS?The compound effect of content marketingThe primary goal of blogging for businessThree main customer acquisition channelsThe main reason why most blogs failTwo major strategies of growing a blogThe anatomy of the “Spike of hope”Two major strategies of growing a blogBusting the “publish more often” mythHow to convert visitors into subscribersHow to analyse the traffic potential and ranking difficulty of a keywordHow to test your article ideas for “search demand”How to determine the full traffic potential of a keywordHow to find the best keyword to targetHow to determine your chances to rank in GoogleHow to use Keyword Difficulty metric in AhrefsHow to find great content ideas with high business valueHow to discover great content ideas by studying your nicheHow to generate keyword ideas using keyword research toolsHow to find keywords that your competitors are ranking forHow to find low-hanging content ideas from all over the webHow to prioritise your list of content ideasHow to optimize your article for a target keyword and generate maximum search traffic with itWhat is “searcher intent” and how to match itHow to optimise your article for a given keywordHow to squeeze maximum search traffic out of your articleHow to perform an SEO audit of your published contentHow to create great content that promotes itselfWhy your content has to be greatHow to create content that people will care to read and share with othersHow to create unique content that will stand outHow to create link-worthy content (and stop worrying about link building)Do you always need backlinks to rank?How to create content that attracts backlinksThe rarely mentioned “secret” to acquiring backlinksHow to promote your content & make it rank high in GoogleFour common mistakes of content promotionThe best content promotion strategies reviewedHow to compete with the “big guys” in Google search resultsHow to build backlinks to your blog contentThe best link building strategies for blogsHow to get backlinks ideas from your competitorsHow to build links via guest bloggingSimple guest blogging “hacks” for better results in less timeHow to build links & promote content via blogger outreachHow to use “Outreach” for content promotionHow to find thousands of high-quality outreach prospectsHow to write ridiculously effective outreach email