Advanced Facebook Ads Course – Khalid Hamadeh

Salepage link: At HERE. Archive: Buy now $97 $1197, Advanced Facebook Ads Course – Khalid Hamadeh Course.Introducing, “Advanced Facebook Ads Course: Accelerating ROIAfter you’ve completed the Core FB Marketing Course, you will have opened up a world of possibilities. To help you scale even further, I’ve put together a set of advanced techniques in this 100% optional companion course.Course has officially launched! In the Accelerating ROI course, you’ll find tactics like: Reversing audience saturation: once your results start to slow down, here’s how to decrease your cost per purchase, increase your ROAS, and scale your revenue. iOS 14 and Onwards – Advanced Strategies: Adapting measurement, media, creative, and more – for a post-iOS14 world, and beyond that – build resilience towards future industry privacy updates. Level up your creative retargeting structure: Increase ROAS by adopting a new creative structure that converts your audience better, in a post-iOS 14 world Conversion funnel diagnostic: Identify weak points of your conversion funnel & deploy prescriptive tactics to overcome those deficiencies.And that’s not even half of it!This course is ideal for:Intermediate & Advanced Facebook marketersSpending minimum $1,000 per month on ads These tactics are not designed for beginners (the original course is better for that)eCommerce focus, best designed for:Digital marketerseCommerce ownersAgency owners & media planners/buyersOnline education and Information Product marketersCourse CurriculumWelcomeIntroduction & How To Go Through This Course(1:50)Why I Built This Course(13:41)Course Curriculum(3:04)Workbook & Campaign TemplatesDownload: PDF Playbook & WorkbookDownload: Advanced Campaign TemplatesSection 1: Reversing Saturation & Unlocking GrowthWhat is Audience Saturation?(10:16)Tutorial: Using The Inspect Tool(12:43)Causes of Saturation & How to Audit(16:48)Action Plan & Unlocking Growth(29:54)Region Expansion & Campaign Structures(12:08)Section 2: Purchase Data SegmentationPurchase Data Segmentation Intro(3:23)Segmentation Matrix(9:06)Advanced Prospecting Campaign Structures(10:41)Section 3: Retention & Loyalty StructuresIntro to Retention Strategy(7:32)Dedicated Retention Structures + V1 Campaign(12:31)Email Marketing Sequence(4:49)Advanced Retention & Loyalty Structures (V2 + V3)(17:05)Section 4: Retargeting – ROAS OptimizationsRetargeting Optimizations, Frequency, Lookback Windows(22:13)Supporting Tactics + Cross-Channel Principles(14:53)The iOS 14 Retargeting Gap(13:20)Advanced Retargeting Campaign Structures(19:55)Section 5: Conversion Funnel DiagnosticConversion Funnelling Tactic Overview(15:21)Tutorial: Custom Metrics in Ads Manager(14:15)The Conversion Funnel Diagnostic Tool(12:09)Path-to-Purchase Optimization Tactics(24:50)Section 6: Advanced Creative Structures & Competitive EvaluationCreative Variation Strategy(20:54)Case Study, Execution, Examples(19:51)Competitive Evaluation Methods(14:39)Section 7: Creative Optimization & My Copywriting FormulaConverting Features Into Benefits(8:55)My Copywriting Formula(11:49)Creative Optimization Checklist(15:59)Section 8: iOS 14 & Future Tracking UpdatesIntro + Scoping the Impact of iOS 14.5(18:46)The Consequences of iOS 14.5(15:48)Future Updates: The “Death of the Cookie”(8:53)Comprehensive Action Plan(21:55)Retargeting, Front-Loading PII Collection(12:08)Offline Events & UTM Parameters(19:04)Tutorial: FB’s Dynamic UTM Builder(5:08)Measurement Mapping & CAPI(13:00)Colleague Perspectives & Key Takeaways(9:23)Section 9: Conversions API (CAPI)What is CAPI? How It Works & Key Benefits(18:05)Tutorial: Setting up CAPI with Shopify(3:05)Integration Options + Best Practices(25:02)Section 10: Overcome Scale Risk With Cost CappingCombatting Scaling Risks & Inefficiencies(12:13)Should You Use Cost Capping?(5:59)My Strategy For How to Roll Out Cost Capping(9:08)Minimum ROAS Capping (Value-Based)(8:27)Parallel Structors, Proxy Capping, and Key Takeaways(9:10)Brand + DR StrategyThe Impact of Branding on DR(7:12)Performance Branding(4:50)The 4 V’s: Vision, Voice, Values, Visuals(18:53)Ad Optimum’s Research & Key Takeaways(3:10)ConclusionCongratulations on Completion of the Course(1:08)