Katja Loom Academy – Ecommerce Analytics Mastery

Katja Loom Academy – Ecommerce Analytics MasteryHi! I’m Katja.When I started many years ago, I had to learn everything myself and often did not know where to go and ask.With Katja Loom Academy, I make analytics more fun, approachable and create an inviting space for people to ask questions.All the things I teach are from my own experience working with many brands and marketing teams.I’m really happy to start this learning trip with you.What Will You Learn?Profit & Loss Statements (PnL)Read & understand PnL in detail. Get benchmarks, discuss findings with C-level & finance, drive actions for different teams.Ecommerce KPIsCalculate and understand important Ecommerce KPIs; from customer acquisition to retention, website, contribution margins and profitability.Cohort Analysis & CLVLearn how to read & calculate cohorts, customer lifetime value (CLV), understand if you are first-order profitable and calculate break-even.Forecasting & PlanningWrite financial projections and forecast revenue & profitability with high accuracy, even a long time into the future.Master Google SheetsBasic & advanced Google Sheet formulas, functions and chart creation tailored for e-commerce data analysis. Finding your way through Ecommerce Analytics can be a challenge.With Katja Loom Academy, I help ambitious marketers & data analysts to go:From not knowing where to start, an overload of metrics and KPIs …… to having a structured roadmap with what really matters to fast-track your success in  ecommerce analytics.From generic advice & theory without practical examples …… to ready-to-use knowledge that you can apply directly & helps you in your daily work.From confusing calculations that are hard to understand and validate …… to simple, step-by-step break-downs with real-life examples and exercises.From extensive information that takes too much time to work through …… to well-prepared lessons based on 11 years of experience condensed in 7 hours leaning material.From wondering what a metric actually means and if it is good or bad …… to benchmarks & guidance how to interpret data and decide on actions.From being uncomfortable asking boss or co-workers (and Chat GPT ain’t good enough) …… to having a mentor you can always ask and an encouraging environment where every question is welcome.Ecommerce Analytics MasteryOnline academy: 11 years of experience condensed in 7 hours of well-prepared lessons, so you can focus on what’s really importantHands-on exercises & real-life examples that you can apply in your daily workDownloadable templates to use side-by-side with my step-by-step calculation videosSummaries for every lesson so you can quickly recap & maximise the impact of your timeRegular ask-me-anything (AMA) sessions where you can ask any question (also anonymously) to avoid uncomfortable situations asking your boss or co-workersReady to Fast-Track Your Ecommerce Analytics Skills?Secure your spot today & get started on an exciting journey.Practical lessons with examples that you can apply in your daily workHave clarity how to interpret metrics and why they are importantCompare KPIs and understand if they are good or badHave an expert & mentor you can always askThere are no reviews yet.Add a Review Cancel replyYou must be to post a review.