Pat Flynn – Email Marketing Magic

Pat Flynn – Email Marketing MagicHi, my name is Pat Flynn and email marketing has been the most important practice of my entire business.Email marketing has not always been easy for me. Like many people, I’d had my struggles with it in the beginning. To be honest, I didn’t really know where to start, and I spent a lot of time trying to figure out how it all worked.I started by just copying what I saw other people doing, and that resulted in a lot of anxiety because I never felt like I knew exactly the right things to say, that were right for me.On top of that, I didn’t know what types of emails to send, how often to send emails, and it felt like I was spending a lot of time for insignificant results.The reality is, copying other people wasn’t the best way to learn what would work for me and my audience.After several years of hard work, and dedicating myself to understanding the ins-and-outs of email marketing, I feel confident in my understanding of what to write, who to send it to, and how often to communicate with my audience in a way that feels authentic and effective.It didn’t come easy, but today, email marketing has become the most integral part of my business and has helped me generate over $3,000,000 in online sales.I’ve created Email Marketing Magic because I want to show you how everything I have learned, and how you can make email marketing work for you, too.This isn’t a course about what worked for me years ago. I will show you exactly what I am doing TODAY in my email marketing to get the results I want.You work hard for your business. let your business work hard for you.It’s time to no longer feel like you’re wasting time and just “playing” with your email list. With Email Marketing Magic, you’re going to build systems and automations that allow for your business to run on its own.Course CurriculumWelcome Students!Welcome! Watch this FirstOffice HoursThe Magic Student CenterPart 1 / Module 1: Setup and FoundationWelcome to Part 1, Module 1!Lesson 01: 100 Emails ChallengeLesson 02: Get Your ConvertKit Account StartedLesson 03: 3 Things to Make Sure You Do FirstLesson 04: Basic Email Terms and Definitions (Overview)Lesson 05: Importing an Existing Email ListLesson 06: The Design and Voice of Your EmailYou’ve Completed Your Foundations Module!Part 1 / Module 2: Optimizing Entry PointsWelcome to Module 2Lesson 01: Create Forms that ConvertLesson 02: Build Great Landing PagesLesson 03: Make Better Lead MagnetsLesson 04: Select Your “Signature Download”Lesson 05: Create Content Upgrades that ConvertLesson 06: Customizing Thank You Pages That RockYou’ve Completed Optimizing Your Entry Points!Part 1 / Module 3: Grow Your ListWelcome to Module 3Lesson 01: Audit Your WebsiteLesson 02: Collect Emails from a PodcastLesson 03: Collect Emails from a YouTube VideoLesson 04: Earn Email Subscribers from Guest AppearancesLesson 05: Radically Grow Your List with WebinarsLesson 06: Create a Challenge that Moves PeopleLesson 07: Start a Viral Contest that Converts into EmailsLesson 08: Understand How Paid Promotion Fits Into ThisYou’ve Completed Learning How to Grow Your List!Part 1 / Module 4: What to SendWelcome to Module 4Lesson 01: Broadcast EmailsLesson 02: Autoresponder EmailsLesson 03: Nurture Sequences and NewslettersLesson 04: The Email Template BankLesson 05: WHEN to Send EmailsYou’ve Completed Learning What to Send!Part 1 / Module 5: Optimizing Your EmailsWelcome to Module 5Lesson 01: Increasing Open RatesLesson 02: Increasing Click-Through RatesLesson 03: Increasing Deliverability (Emails that Actually Reach the Inbox)Lesson 04: Purge and Clean Your ListLesson 05: Create Regular Backups of Your ListLesson 06: Enhancing the Subscriber ExperienceYou’ve Completed PART 1!Part 2 / Module 1: Segmentation and TaggingWelcome to Part 2 – Module 1!Lesson 01: What is Tagging and Segmentation?Lesson 02: Discover Your Sub-AudiencesLesson 03: Who is a Customer?Lesson 04: Using Tags and Segments in Your EmailsYou’ve Completed Learning about Segmentation and Tagging!Part 2 / Module 2: IntegrationsWelcome to Module 2Right MessageTeachableLeadPagesShopifyPart 2 / Module 3: AutomationWelcome to Module 3Using Visual AutomationsCreating Other Automation RulesTo Finish Up…Part 3: The ABC BankAutoresponder BankBroadcast BankCampaign Bank