Michael Hauge – Hollywood StorySelling

Michael Hauge – Hollywood StorySellingPricey Buddy,Have you ever seen how some webinars, blogs and books make you keen to listen to their supply or flip the web page, whereas others have you ever deleting the hyperlink or closing the quilt virtually immediately?Have you ever ever been trapped in a PowerPoint lecture or gross sales pitch the place you’d pay cash simply to have the ability to go away?And have you ever ever frightened that perhaps your personal displays come throughout that means?In that case, I’d such as you to image this…Think about fascinating audiences with tales so emotionally involving that they cling in your each phrase.Think about having your movies go viral, or your guide turn into a New York Occasions finest vendor, as a result of your message grabbed—and held—your market’s consideration.And picture with the ability to…lastly…share your message with the world and create lasting change?The nice information is you’ll be able to…so long as you know the way to successfully use tales to propel your message.Tales are important for enterpriseThey’re the quickest, strongest method to have interaction an viewers and get them to take motion. Each billion-greenback model, each finest promoting guide, each viral video or social media publish is, in essence, constructed on a narrative.So if you wish to generate extra shoppers, prospects, excessive-paying talking occasions or 6-determine webinars, you MUST know find out how to weave a narrative. If you wish to share your message and affect the world for good, you want a GREAT story.And relating to creating tales that draw enormous audiences, contact them deeply, and get them to spend billions of {dollars}, nothing compares to Hollywood.Have you ever ever questioned why a Hollywood film can seize an viewers’s consideration for two (and generally 3) hours, whereas the typical YouTube Video will get boring by the primary minute?It’s as a result of Hollywood screenwriters and filmmakers have an unfair benefit. They’ve been creating emotionally highly effective tales for greater than a century, and so they’ve realized an abundance of intently-guarded methods to get—and hold—an viewers’s consideration.I do know this as a result of I’ve been working with those self same screenwriters, producers, stars and studios—and utilizing these secret methods—for the final 40 years. I’m thought-about a Hollywood insider, as a result of high screenwriters and filmmakers come to me for assist once they need to get a film from the web page to the display. They know that I’m the one who can apply these story secrets and techniques — secrets and techniques that generally they aren’t even conscious of — and assist them flip their concepts and scripts into blockbuster movies.However now I need to stage the taking part in subject. I need you to have the ability to draw enormous audiences and followers. I need you to have the ability to contact folks deeply and provides them emotional experiences they gained’t overlook. I need you to see your recognition, affect and income multiply. And most of all, I need you to have the ability to get your message to the world. As a result of whether or not you notice it or not, you will have experiences and experience that may empower folks and make their lives higher.So I’m going to take you behind the scenes, unlock the door to all of those Hollywood secrets and techniques, and present you how one can merely and simply use them to make your tales and displays extra partaking and persuasive.However first, a bit of of my very own story…Past HollywoodI first moved to Hollywood many years in the past, understanding just about nothing besides that I liked films and tv, and wished to by some means be part of their creation. After struggling to interrupt in and paying my dues by studying and synopsizing scripts for a whopping $10 every, I received my first job as a narrative govt with a producer.Within the 40 years since, I’ve written articles and books about storytelling, made displays reside and on-line to greater than half 1,000,000 folks all over the world, and consulted on a whole bunch of flicks and screenplays, some starring (amongst many others) Will Smith, Julia Roberts, Tom Cruise, Charlize Theron, Jason Bateman, Reese Witherspoon and Morgan Freeman.Hollywood films and tv have been my ardour and my calling, and I by no means deliberate to do the rest.That was till…My life modified eternally after I received a cellphone name….Again in June of 2013, I didn’t need to admit it, however I used to be sort of caught.It’s not that my profession was going badly. I liked my work, I’d fulfilled my dream of working in Hollywood, I’d coached writers, administrators, studios and stars as a script marketing consultant, I’d gotten to journey all over the world lecturing about screenwriting, and I used to be on retainer with Will Smith’s firm.However what I hadn’t performed for a very long time was to threat leaving my consolation zone.Then my cellphone rang.After I answered, the voice on the opposite finish mentioned, “Hi. My name is Russell Brunson, and I’m an internet marketer.”Now you might already learn about Russell. He’s the genius behind a software program program known as ClickFunnels—which has greater than 100,000 subscribers and is now value someplace north of $360 million. He’s had 4 bestselling books, and every of his reside occasions attracts 1000’s of individuals.And it’s a bit embarrassing to say now, however again in 2013, regardless that he was already a extremely-profitable web advertising guru, I’d by no means heard of Russell Brunson. (In reality, I’d by no means heard of web advertising, both.)However I get calls on a regular basis from folks in all walks of life who need to turn into screenwriters. So I waited to listen to him inform me concerning the script he wished my assist with.Then I found he had no curiosity in any respect in writing a screenplay. “Next month in Baltimore,” he mentioned, “my business associate Daegan Smith and I are having an internet marketing workshop for entrepreneurs. We wondered if you’d be willing to do a presentation there on storytelling.”This was very tempting. I imply, who doesn’t need to go to Baltimore in the summertime?However I already had a number of different journeys lined up, I used to be wanting ahead to some down time in between, and this sounded means outdoors my wheelhouse.“Well that sounds really nice,” I mentioned, “but I really don’t know that much [translate: anything] about internet marketing. So I don’t know what I’d have to talk about.”“Oh, that’s OK!” he mentioned enthusiastically. (Since then I’ve realized that Russell says every thing enthusiastically.)“We saw your video ‘The Hero’s Two Journeys,’ and we loved it! You can just talk about how to tell better stories using Hollywood principles, and we’ll be able to apply those to our sales funnels.” (I couldn’t even think about what a “sales funnel” is perhaps.)“We’ll fly you there,” he added, “and we’ll cover all your expenses. And we’ll pay you a lot of money.”(Honestly, Russell by no means mentioned, “We’ll pay you a lot of money.” I truthfully don’t keep in mind how a lot he supplied, but it surely seemed like lots to me on the time. So I figured I’d simply personal my ignorance, inform them what I believed is perhaps useful to businesspeople, and sit quietly via the remainder of the occasion.)So, regardless of myself, I made a decision to enterprise outdoors my consolation zone. “Sure!” I mentioned, and some weeks later, I used to be standing in entrance of fifty or so folks at Daegan and Russell’s occasion.Now I don’t prefer to admit it, however on the time I’d all the time considered enterprise folks, entrepreneurs and gross sales folks as inhabiting a totally totally different world than I did—one the place films and tales didn’t matter very a lot, as a result of their solely actual curiosity was in making numerous cash.I used to be about to find how mistaken-headed I used to be.I listened because the individuals, who had been all very profitable entrepreneurs already, shared their concepts and issues and hopes for reaching increasingly folks with their advertising.Definitely they wished to realize better monetary success, however together with that they wished to achieve extra folks so they may assist their shoppers and prospects overcome no matter fears or circumstances had been holding them again from the lives they might be residing.I met individuals who wished to offer folks with instruments, processes, train packages, well being dietary supplements or programs of research that will rework their lives. These entrepreneurs wished to assist folks overcome their issues and challenges in order that they might be happier, or more healthy, or extra profitable, or extra fulfilled—and they also might in flip assist different folks.That’s after I realized that Russell, Daegan, and all of their followers wished to change the world.As I gave my presentation, they had been desirous to learn to inform nice tales, and had been excited to include the ideas I shared into their advertising campaigns. They even allowed me to teach them reside in entrance of the group, displaying them find out how to make their very own tales extra emotionally highly effective by exploring the fears that had held them again, and the steps they’d taken to realize nice success.However crucial revelation I had that weekend was this:The qualities that make films nice are the identical ones that make speeches, gross sales pitches and sermons nice.That’s after I first realized that entrepreneurs, audio system, entrepreneurs and everybody can profit when these ideas are used to create tales that assist folks reside higher. And I by no means once more frightened that what I knew about storytelling wouldn’t work outdoors the bounds of Hollywood.Oh, and Russell appeared blissful I used to be there as nicely. In Chapter 7 of his bestselling guide Knowledgeable Secrets and techniques, and within the testimonial he gave me for my very own guide, Storytelling Made Simple, he says:Since then, I’ve labored with a few of the most influential thought leaders on the planet—serving to them to craft nice tales and transfer their audiences. Many of those of us are making seven and eight figures a yr, and pay me $10,000 or extra to assist them with their tales.And that’s all wonderful, besides I can solely coach one in all them at a time. Even my different shoppers, or those that attend or view my reside displays or learn my writings can’t get the good thing about experiencing all the Hollywood secrets and techniques I do know to raise their tales and develop their companies.So what does this should do with YOU? Quite a bit! That’s as a result of…As I hope you’ll be able to inform by now, films and tales are my ardour and my calling. And my biggest pleasure comes from sharing what I do know with as many individuals as I can. I need them to expertise the surprise of how tales join us all, and the way they create braveness, love and magic into our lives. And I need you to really feel that means as nicely.I need to assist everybody I can (particularly YOU) use tales to entertain, enlighten, encourage, and alter the lives of the folks they need to assist. And I need you to realize your biggest attainable monetary and private success doing simply that. So I’ve taken my total story system and put all of it right into a collection of movies, examples, illustrations and worksheets that can help you instantly start discovering and crafting unforgettable tales.That’s why I’m thrilled to announce…Hollywood StorySelling!This Is Fairly Merely the Most Complete System You’ll Ever Discover for BLOWING YOUR AUDIENCES AWAY with Nice Tales!By the point you might be performed…You’ll have realized the world’s single strongest advertising talent.You’ll join extra deeply together with your readers, viewers and audiences.Your prospects will see you as an knowledgeable—and beliefyou.You’ll influence potential shoppers and prospects together with your phrases—and also you’ll get them to take motion.You’ll earn more money (lots extra) as a result of your advertising messages will probably be extra emotionally involving and persuasive.You’ll assist extra folks than you’ll be able to think about to resolve their issues—and discover the braveness to change their lives.Right here’s what you get on this complete system…MODULE I:The right way to Discover Your Excellent StoryI typically hear folks declare, “I don’t have any good stories to tell,” or “I’m nobody special. No one would want to hear about anything I’ve ever done.”Properly, imagine it or not, you will have an abundance of nice tales inside you. You simply must know what makes a narrative nice—and it’s NOT since you’re a celeb or that you just’ve performed one thing that made headlines.Many different entrepreneurs inform me the other grievance: “I have so many possible stories it’s impossible to find the right one!” However the answer to this difficulty is similar. As soon as you already know the qualities of a terrific story, you’ll be capable of rapidly undergo all of your previous experiences to select the most effective ones.I don’t imply to boast (a phrase meaning, “I really want to boast,”), but it surely often takes me lower than 10 minutes to seek out the hidden story inside any entrepreneur. (My file from “no story” to “great story” is slightly below 4 minutes.)As you undergo MODULE I, not solely will you discover a excellent story(two excellent tales, truly), I’ll present you find out how to make sure it’s a narrative that can influence your goal market, set up you as an knowledgeable they’ll belief, and make your prospects desirous to work with you.MODULE II:The right way to Construction Your Story for Most ImpactHave you ever ever sat via tales of somebody’s summer season trip, listening to them yammer on about every thing they noticed and did, as you desperately attempt to hold your eyes open?Even worse, have YOU ever been in the course of a narrative solely to comprehend nobody is paying consideration? And worst of all, had been you in entrance of an viewers when that occurred?The issue was not that these tales didn’t have the potential to be mesmerizing. They failed as a result of like most tales, they had been constructed mistaken. And all these dreadfully boring tales, speeches and gross sales pitches you’ve needed to endure had been insufferable just because the mistaken issues occurred on the mistaken time so that you can FEEL something whenever you heard them.In different phrases, they weren’t correctly structured. The excellent news is that for you, the times of seeing your viewers’s minds wander are OVER.That’s as a result of there’s a formulation for structuring your tales the proper means that ensures your viewers will probably be hooked—and can keep hooked till they provide you your standing ovation on the finish.In Module II, my 6-Step Success Story® course of, primarily based on the story construction you will discover in each profitable Hollywood film you ever see, will take your audiences from falling asleep to the sting of their seats. These are the tales that can CAPTIVATE AND INSPIRE your followers and prospects whereas effortlessly rising your gross sales.Get instantly obtain Michael Hauge – Hollywood StorySellingMODULE III:The right way to “WOW” your followers with the Energy of The Hero’s Interior JourneyThe #1 impediment that stops your prospects from following your course of and succeeding isn’t cash, time, or talent. It’s FEAR. Perhaps they’re afraid of failure, afraid of success, afraid of taking dangers, afraid of being criticized or just afraid of change. However a method or one other, their worry is holding them again.However now you’ll have a robust methodology for constantly serving to them overcome the worry that forestalls them from taking the motion you need them to. And that is how one can contact—and rework—your followers most successfully.Once you discover the deepest fears of the hero of your story, and take that character on an Interior Journey from worry to braveness, your readers and audiences join with that character at a deeper, common stage. And as they establish with that hero—whether or not the story is about you or one in all your happy shoppers, they’ll overcome their very own worry of taking the motion you need them to.This is how you modify the lives of anybody who watches, hears or reads your tales.On this module, you’ll be capable of create tales that can establish and unlock your potential shoppers’ greatest fears. They’ll not solely profit from following your message, they’ll turn into life-lengthy prospects as nicely.MODULE IV:The right way to Write Your Story in 30 MinutesThe final time you got here up with a great story to your webinar, guide or speech, how lengthy did it take you to complete simply the primary draft? An hour? A day? Every week? Are you continue to engaged on it?How a lot time did you waste watching that clean web page? What number of occasions did you write a paragraph or two, then cross all of it out since you thought it sucked? And what number of occasions did you resolve it is best to examine your e mail first, telling your self you’d get again to the story later?Painful, wasn’t it?Ask virtually any nice storyteller—in OR out of Hollywood—and so they’ll admit that getting a brand new story from their head to the web page is torturous.However suppose I advised you you might simply full that total first draft in ½ hour? That’s much less time than it takes you to look at an episode of Jeopardy. And also you’ll do it each time you will have a narrative to inform, utilizing the Michael Hauge Story Map®. It’s a easy, fill-in-the-blanks template that takes all the important thing components of your story (components you’ve already recognized in Module II), then lays them out in paragraph kind, remodeling them into the primary draft of your story. (A few of my shoppers and followers inform me that is their favourite a part of my system, as a result of it makes the hardest a part of storytelling a lot simpler.)You’ll have a brief, nicely-structured story with an empathetic hero who hooks in your audiences, pursues a compelling purpose, faces inconceivable obstacles, reaches an exhilarating climax, and most of all, conveys your message.Much more vital, as quickly as you will have your first draft, you’ll be enthusiastic about transferring ahead together with your story, as a result of the toughest half is over, and all that’s left is increasing and enhancing it to offer it much more emotional influence.Not dangerous for half-hour’ work, proper?MODULE V:Hollywood MAGICThe right way to Transport Your Readers and Audiences from Their On a regular basis World to the World You’ve Created—the World The place Their Success LiesBy subconsciously transporting your readers from the true world they occupy to the world of your story, you’ll generate the laughter, tears and pleasure that can elevate your storytelling from merely good to standing ovation nice!You’ll be utilizing the identical instruments and strategies—with the identical easy language and elegance—that 7-determine screenwriters make use of to get producers, stars and studios to inexperienced-gentle their scripts and switch them into blockbusters and award winners.Better of all, it’s this Hollywood magic that can persuade your readers and audiences to observe your recommendation, since you’ve already given them the emotional expertise of turning into your hero, taking the motion you need them to, and successful!MODULE VI:Bulletproofing Your StoryThe right way to Soar Previous Your Rivals by Avoiding the Frequent, Lethal Errors That Can Sabotage Any StoryDo not forget that first Hollywood job I advised you about, the place I received paid $10 every to learn screenplays and provides my opinions to the agent I labored for? Properly one factor I didn’t point out is that just about each single a kind of screenplays wasterrible. I don’t imply “awful” like a film you didn’t like a lot. I imply “What were they thinking? Has this person ever even seen a movie before?” terrible. That is why poorly-paid readers get employed—so extremely-paid brokers and producers gained’t should plow via these horrible scripts.However as painful as that 10-bucks-a-shot job generally was, it taught me extra about what a screenplay SHOULDN’T do, and what nice films do as an alternative, than the rest I might have performed.And you already know what my #1 discovery was? That all these dangerous scripts had been dangerous for precisely the identical causes.All of them made the identical errors of story choice, character improvement, plot construction and elegance.And that’s simply as true for tales that don’t work for enterprise and advertising displays. The identical errors and weaknesses present up time and again.So earlier than you are taking your displays out into the world, I’m going to make completely sure that no matter scenario you’re in, and no matter message you need to ship, you’ll by no means get shot down by all of the widespread errors and weaknesses that can go away your tales, speeches and gross sales pitches mendacity within the mud.We’re going to make your tales bulletproof.And we’re going to do this with a easy collection of checklists that can reveal all of the attainable weaknesses your story may include—and present you how one can repair them.You may be invulnerable to the lethal errors that can mortally wound different storytellers. You’ll be a storytelling superhero.MODULE VII:Story MasteryThe right way to Unlock the Storytelling Genius Inside You.After I started growing this course, I figured 6 Modules could be lots. And in a means, I used to be proper. With every thing I’ve advised you about to this point, you gained’t simply be a superb storyteller, you’ll be excellent. In lots much less time and with lots much less effort than you might need imagined, you’re connecting with, fascinating, motivating and persuading your followers and prospects at a stage you’ll be able to’t think about. You, your tales, your messages and the worth you give others will probably be unforgettable.However I truthfully wished to go all in with this course, simply as you’re going all in together with your dedication, your funding of money and time, your need to assist others, and your willpower to achieve success.So this last Module reveals the most effective of what we haven’t lined already. Right here you’ll study probably the most highly effective Hollywood and enterprise storytelling ideas and processes that I’ve mastered since I first arrived right here many years in the past. Issues like…7 other ways to open your storyThe right way to analysis tales about your profitable shoppers and prospectsEndings that can make your prospects desirous to work with youWhen it is best to break the principles—even those I share on this courseHow the tales you inform will make you and people round you actually heroicOnce you end Module VII, you’ll have taken your writing, advertising and presentation abilities to a stage that can set you aside out of your rivals, and can deeply influence your readers, audiences and prospects. You’ll have extra followers, followers, prospects, and testimonials.You’ll be among the many high storytellers on the planet, and also you’ll have the cash, popularity, prospects, testimonials, success, and most of all the emotions of gratitude and achievement to show it.And right here’s who’s going that can assist you just do that…MASTER STORYTELLERS IN ACTIONWith each Module, writings and movies from a few of the finest storytellers on the planet will present you precisely how they utilized the exact same ideas and strategies you’re studying and utilizing. These grasp storytellers are shoppers, associates, buddies and mentors of mine who’ve made thousands and thousands of {dollars} crafting and presenting tales for his or her 6- and seven-determine speeches, TED Talks, webinars, books and gross sales pitches. And so they’re all enjoyable and engaging to look at and browse.The checklist of A-Checklist contributors you’ll get to expertise consists of:A legendary Web marketer who made $10 MILLION off the webinar story you’ll be watching…A world well-known direct advertising guru whose autobiographical story helped him generate greater than $3 MILLION for his on-line course (you’ll learn the way in Module III)…3 World Champion audio system, enterprise consultants and talking coaches who’ve EACH gained the Toastmasters World Championship of public talking, (the place they had been chosen over greater than 100,000 different contestants from all over the world)…5 finest-promoting authors and enterprise leaders who seek the advice of with entrepreneurs and multi-million-greenback companies within the areas of finance, administration, branding, advertising {and professional} development…A famend knowledgeable within the areas of habit and melancholy whose TED talks have been considered greater than 70 million occasions…PLUS…I take advantage of award-successful Hollywood blockbusters to strengthen the ideas you’re studying in every module, making them even simpler so that you can apply to your personal tales. These are all movies you’ve most probably seen already, each one has remodeled $200 million in income, and most of them are Oscar winners. They’re additionally LOTS of enjoyable to look at and study from!BUT WAIT, THERE’S MORE!(I all the time wished an excuse to say that.)What I realized way back from Russell Brunson, and what I’ve seen in each webinar and gross sales letter I’ve ever encountered, is that it’s a must to add bonuses to your supply! Clearly this is a crucial rule, and I’m definitely not going to contradict what Russell says. So, I got here up with some bonuses myself.Now I’ll guess I’m not the primary one that encountered this rule who thought, “Why don’t I just say my course has FIVE modules, and call the other two ‘Bonuses?’ Who would know the difference?”However as tempting as that was, it occurred to me that including bonuses would give me the chance to disclose further instruments that can make your tales—and your life as a storyteller—even higher. And to inform the reality, I added them as a result of it’s a lot enjoyable for me to speak about these and use them with my shoppers.You gained’t discover these anyplace else. And by the point I had filmed all 4 of those bonus movies, I figured that these extras alone would make this course definitely worth the worth.Let’s see should you agree…Bonus #1Hollywood Tips of the CommerceThis complete program is constructed on the precept that the qualities that make Hollywood films nice are the identical ones that can make your personal tales nice. So that you may assume I’ve already spilled the beans on all of the Hollywood story secrets and techniques I do know.Properly, not fairly….There are nonetheless these little, behind-the-curtain tips and strategies that screenwriters and filmmakers study after years within the trenches. These are story components you’ve encountered each time you go to the films or watch TV collection; you simply didn’t notice they had been occurring.So, on this bonus I sneak you into the writers’ room and present you the little issues that hold audiences caught to their seats, leaning into the display.Issues like: the two key emotional turning factors you seldom see in enterprise tales; the best way superior place creates viewers anticipation; utilizing subtext and silence in dialogue; manipulatingtimeto construct emotion and speed up the tempo of your story; the ability of secrets and techniques, lies and deception; and find out how to select a terrific title. You’ll truly study 17 of those tips of the commerce whenever you watch Bonus #1. And the subsequent time you converse at a convention, you’ll be the one one taking the stage who is aware of find out how to use all of them.Bonus #2StorySelling for Non-Fiction BooksHave you ever ever wished to put in writing a New York Occasions bestselling guide? Have you ever ever dreamed of getting a basic like Suppose and Develop Wealthy, 7 Habits of Extremely Efficient Folks or Good to Nice? Or have you ever ever thought how nice it might be to create a guide that will elevate your recognition and popularity as an knowledgeable in your personal trade?The strongest method to construct your online business, draw extra folks to your merchandise, and be acknowledged as a thought chief is with a guide. However not simply any guide…a terrific guide!And, as I guess you notice by now, a terrific guide is constructed on nice tales. It’s not sufficient merely to have experience and knowledge to again up your message. Simply as in speeches, blogs and podcasts, it’s a must to let your readers and listeners expertise your message and strategies emotionally.In your guide to seduce your goal market and alter their well being, wealth, success or happiness, you want emotionally-highly effective tales for each chapter. And you’ll want a particular sort of story to your introduction, Chapter 1, and your last chapter. On the finish of this bonus you’ll have created all of those, and be in your method to the affect and success you deserve.Bonus #3Demolishing Author’s BlockThat is your IN CASE OF EMERGENCY bonus. Soar instantly to this if each time you’re about to begin working in your story, you resolve that first you simply have to take a second to reply an e mail, examine your Fb web page, browse YouTube, and go have a snack. If this goes on for days, weeks and even months, you is perhaps blocked.Author’s block isn’t laborious to diagnose. It’s whenever you spend much more time in entrance of your fridge than you do in entrance of your pc. If this occurs to you, don’t panic. Each nice storyteller has had author’s block at one time or one other. The distinction between them and everybody else is that individuals like Stephen King (who received blocked whereas writing The Stand) have developed the abilities to routinely overcome author’s block with ease.However till you will have the instruments to demolish author’s block, the expertise is irritating, then discouraging, then miserable, till lastly you begin feeling such as you’ll by no means be capable of create a great story. And due to this false perception, you find yourself losing time you might have spent perfecting your story, or worst of all, you quit on storytelling altogether.So how worthwhile would it not be to have a easy, fail-proof system to destroy author’s block? What would it not be like should you might sim