Dhaval Bhatt – Product Manager Certification Course

Dhaval Bhatt – Product Manager Certification CourseLearn Fundamentals of Product Management and Land a Product Manager JobThe Struggle and Why YOU Should Take This CourseWhen I first heard about product management, I wasted months trying to learn more about the field. Despite all of my efforts, I was completely lost and felt like I couldn’t break into a product role because:I had no prior experience in product management and was coming in from a completely different industryI had absolutely no idea what a product manager did on the job nor what skills were requiredI had no time nor guidance to figure out what resources I should be focused on learning fromI wasn’t sure if the product manager role would be a good fit for meI had no idea how to answer product manager interview questionsI didn’t have the insider tips on how to stand out as a candidateAfter years of going through multiple rounds of product management interviews, landing multiple product management job offers, and coaching dozens of candidates on how to break into product management, I wanted to make sure that no one else had to go through the painful experience that I went through to land my first product job.Since launch, PHQ’s Product Management Certification Course has helped 2500+ students around the world learn the most important fundamentals of product management and the insider strategies towards dominating interviews to land a product manager job.Introducing PHQ’s Product Management CertificationThe Product Management Certification Course will arm you with everything you need to know from: learning the essential fundamentals of product management, creating your own PM project, and dominating your product management interviews.Unlike other courses that just throw information at you, this course is highly interactive and every day, you’ll apply the fundamentals that you’ve learned to your own PM project so that at the end of the course week, you’ll have your own project to talk about during your PM interviews. After the course, you’ll also receive access to join the world’s largest Product Manager community on Slack where you can meet, chat with, and learn from thousands of PMs from all over the world.How Are Other Students Liking the Course?2500+ students with diverse backgrounds in social enterprises, law, finance, accounting, IT, consulting, engineering, design, and undergrad / MBA programs have already enrolled in the course from all around the world.Our students come from companies like Google, Facebook, Apple, Airbnb, Amazon, IDEO, NBA (National Basketball Association), Spotify, WhatsApp, Atlassian, Headspace, Udemy, Hubspot, Microsoft, Adobe, Salesforce, eBay, Intuit, Paypal, Lyft, Fitbit, Pearson Education, Rakuten, Expedia, NerdWallet, Code for America, McKinsey & Company, Bain & Company, J.P. Morgan, Morgan Stanley, Workday, Collective Health, Ticketmaster, etc…What are you going to get from this course?Over 70+ lectures, 6+ hours of content, 5+ downloadable PM templates, and exclusive interviews (more added over time) with product managers and product leaders in the industry!Learn key fundamentals of being a PM, how to dominate product manager interviews, and how to stand out as a candidate to land the job including topics likeApply fundamentals learned from this course to your own PM project every day!Access to downloadable templates used by actual Product Managers on the job!Learn the process of answering the most popular PM interview questions in order to stand out as a PM candidate!Earn a certificate of completion upon finishing the courseYour InstructorDhaval BhattPrimary Instructor: Dhaval Bhatt is a Product Management Leader who has spent 16 years as an engineer, founder, and product management leader. He previously founded an artificial intelligence company that won the IBM Global Entrepreneur Award, Google Spark Award, NVIDIA AI Inception Award, Strata-Hadoop Featured Data up, and Orielly Intel Featured AI up before being acquired by the Berkeley Data Science Group. He’s been a Sr. Product Owner for Data and Growth / Acquisition at Lifelock and he’s currently a Product Management Leader for Artificial Intelligence at Wells Fargo. He’s also an Instructor at UC Berkeley leading their immersive Data Science program.Contributing Instructor: Kevin Lee is a contributing instructor to Product Manager Program. He was previously a Product Manager at AltSchool and a Sr. Product Manager at Kabam.Course CurriculumProgram Pre-WorkProductHQ Introduction (5:35)Clarity Tool (7:37)How to Access ProductHQ Community (3:22)The Learning ProcessThe Process (2:56)Comments (5:03)Getting Feedback (1:24)Giving Feedback (3:37)Identify Your Capstone IdeaCapstone Project (3:17)How to Choose Your Capstone (10:42)Next Steps for Your CapstoneAccessing Miro Boards (1:15)Making Your Assignments Accessible (0:52)Module 1 – GoalsPM Role (2:35)PM Skills and Traits (3:40)Importance of Frameworks (4:36)PM Frameworks (2:59)Jobs To Be Done (2:44)Blue Ocean Strategy (2:09)Porters Five Forces (2:59)Week 1 Assignment (4:54)Module 2 – UsersDesign Thinking (2:24)Customer Journey Map (2:53)Week 2 Assignment (2:40)Module 3 – ImpactValue Proposition (3:14)Lean Customer Development (4:30)Mom Test (2:47)Your Product Story (6:41)Week 3 Assignment Part 1 (1:49)Segmentation (3:39)Targeting (3:27)Positioning (2:12)Product Life Cycle (3:41)Incentive (1:29)Week 3 Assignment Part 2 (2:56)Module 4 – Define SuccessProduct Analytics – 1 (5:43)Product Analytics – 2 (3:00)Product Analytics – 3 (3:58)Week 4 Assignment (1:36)In-depth Data Product Management ProgramModule 5 – Ideation and ValidationIdeation (8:31)Business Model Generation – 1 (6:48)Business Model Generation – 2 (3:54)Business Model Generation – 3 (1:57)Business Model Generation – 4 (6:48)Testing Business Ideas (9:23)Four Steps to Epiphany (5:05)Week 5 Assignment (2:42)Module 6 – NegotiateProduct Roadmap (6:11)Prioritization Framework (6:55)Pricing Models and Tactics (8:50)Stakeholder Management (7:57)Week 6 Assignment (1:24)Module 7 – GoDesign Principles (9:53)Development Methodologies (6:27)Technical Product Management (8:53)Incentive Lecture TPM Primer (1:24)Design Sprint (2:29)Wireframing (6:38)Prototyping (5:23)Usability Testing Overview (0:43)Conducting a Usability Test (6:12)Usability Test Script TemplateYour Product Manager CertificateYour Product Portfolio (1:12)How to Get Your Certificate?Beyond Day 7: Product Manager Interviewing and RecruitingProduct Manager Resume TemplatesStanding Out as a Product Manager Candidate (6:12)How to Find Product Manager Jobs (10:18)Structuring Your Product Manager Resume (11:50)Product Design Question Walkthrough (7:11)Create a New Product Question Walkthrough (3:30)Improve an Existing Product Question Walkthrough (4:25)Favorite Product Question Walkthrough (3:43)Pricing a Product Question Walkthrough (5:12)Facebook Product Success Metrics Question Walkthrough (9:52)Real Case Study – Quora Product Strategy (12:14)Real Case Study: New Product Feature Recommendation (13:45)Optional Interview Questions Assignment (0:18)Bonus ContentVideo Interview with Brittany Cheng, Product Manager at Yelp (8:34)Video Interview with Glen Chen, Product Manager at Macys.com (11:48)Audio Interview with Albert Wei, Director of Product at Scopely (15:45)Q&A Session Transcript with Jen Ruffner, Product Lead at Kifi, Former Product at Zynga, Linkedin, AOL, Myspace, TaggedQ&A Session Transcript with Nils Davis, Director of Product at InnotasQ&A Session Transcript with Justin Watt, Project Manager (Product Management Focus) at MetalabQ&A Session Transcript with Ken Norton, Product Partner at Google VenturesQ&A Session Transcript with Brandon Chu, Senior Product Manager at ShopifyQ&A Session Transcript with Punit Soni, Former CPO of Flipkart & Advisor to GoogleQ&A Session Transcript with Brandon Chu, Sr. Product Manager at ShopifyQ&A Session Transcript with Fernando Delgado, Former Sr. Director of Product Management at YahooQ&A Session Transcript with Ellen Chisa, VP of Product at LolaQ&A Session Transcript with David Cancel, CEO of DriftQ&A Session Transcript with Josh Elman, Partner at Greylock PartnersQ&A Session Transcript with Jess Lee, Partner at Sequoia Capital & Former CEO at PolyvoreQ&A Session Transcript with Zack Onisko, CEO at DribbbleQ&A Session Transcript with Jackie Bavaro, Head of Product at AsanaQ&A Session Transcript with Hunter Walk, Partner at HomebrewThe Product Manager Handbook