Leverage your content + build authority + scale your business with video you’re proud of.
Course Curriculum
Trena Little – Video Strategy Academy
WATCH THIS FIRST!
How This Program Works (5:27)
30 Days to YouTube
Your 90 Day Breakdown
Need even more help and accountability?
The Foundation
Niching to GROW (8:36)
Get YouTube To LOVE You (7:22)
Know Your Value and Know Your Viewer (8:45)
Types Of Videos Every Channel Must Have (3:37)
The Strategy
Under Standing YouTube Traffic Sources (3:15)
Implementing a YouTube Growth Strategy (7:08)
Implementing A Business Growth Strategy on YouTube (7:04)
Using YouTube During Your Launch (6:48)
How To LAUNCH Your YouTube Channel (3:58)
The Experience
Setting Up Your Channel For Success (0:51)
Making Your Channel Look Professional (7:29)
Customize Your Channel Homepage (10:25)
Making Your Channel Banner! (4:51)
Creating Your Channel Trailer (3:04)
About Section And Banner Links (2:49)
Channel Settings (1:24)
Description Box Defaults (5:09)
Channel Defaults Setup (8:48)
Claim Custom URL (1:52)
The Tactics
Getting ed With Your Tactics (2:17)
How Long And How Much (6:11)
Research for Video Ideas (31:04)
Researching Your Content Plan (34:34)
Creating Your Content Plan (3:28)
The Video
How To Script Your Videos (9:16)
Equipment Run Through (13:03)
Setting Up Your Equipment (7:37)
My Video Batch Day (4:47)
Delivering Your Content On Camera (3:26)
Getting Thumbnail Photos (2:45)
Finding YOUR Confidence To Show Up On Video (6:18)
The Editing Process
Editing Software Options (5:48)
Ways To Make More Engaging Videos (4:31)
Editing In Camtasia (5:34)
Make Your Own End Card (3:10)
Extra’s For Your Videos (6:52)
Finding Music For Your Videos (5:17)
Editing in iMovie (22:48)
How I Edit In Final Cut Pro (32:58)
The Optimization Strategy
Optimization Routine (11:30)
How To Make Thumbnails (18:13)
Anding End Screens And Cards (4:55)
Adding Captions To Videos (6:58)
The Promotion Strategy
Promoting Your Video! (3:29)
Schedule Your YouTube Videos (3:44)
Embed Your Video in a Squarespace Blog Post (2:29)
Embed Your Videos in a ConvertKit Newsletter (3:58)
Analyzing The Strategy
Time To Understand Your YouTube Data (3:10)
Studio Overview (8:15)
Analytic Overview (23:07)
Top 3 Analytics (10:29)
Metrics To Reach Your Goals (5:24)
Monthly Channel Audit (23:01)
Next Steps
Take Your Channel To The Next Level With Playlists (3:06)
How To Create Playlists (5:40)
Collaborating with Others On YouTube (6:30)
VIDEO MULTIPLIER FORMULA – Using Instagram Video
What Videos Work Best For The Feed (3:27)
What Videos Work Best For Stories (5:04)
What Videos Work Best For IG TV (6:22)
How To Edit Videos For The Feed (10:13)
How To Edit Videos For Stories (14:07)
Apps To Make Your Stories Even Better (11:44)
How To Edit Videos For IG TV (4:35)
How To Upload IG TV Episodes (2:16)
How To Create A Cover Photo For IG TV Episodes (3:13)
Instagram Video Templates (2:05)
VIDEO MULTIPLIER FORMULA – Using Facebook Video
Facebook Video Best Practices (15:46)
How To Edit Videos For Facebook (13:46)
How To Upload And Schedule Videos To Facebook (4:48)
Facebook Video Templates (2:35)
VIDEO MULTIPLIER FORMULA – Using Pinterest Video
Pinterest Video Best Practices (2:36)
How To Create A Graphic Video For Pinterest (3:26)
How To Make A Video Pin On Pinterest (9:45)
How To Upload A Video Pin To Pinterest (3:57)
Pinterest Templates (2:05)
VIDEO MULTIPLIER FORMULA – Using Video On Other Platforms
Twitter Video How Tos (3:22)
LinkedIn Video How Tos (48:35)
How To Share Your Videos In Email Newsletters Or Email Funnels (3:29)
Creating GIFS From Your Videos (5:18)
RESOURCES AND TOOLS
Tools I Love!
WorkSheets + Printables
BONUS – Setting Up An Editorial Calendar And Batching Your Videos
Why You Need An Editorial Calendar (7:41)
How To Set Up Your Editorial Calendar In Google Calendar (7:47)
How You Can Batching – Everything You Need To Do In One Day (10:45)
Organizing Your Content In Google Drive (2:31)
Batch Day Checklist For Each Video
BONUS: Launch A Digital Product
Launch A Digital Product (36:14)
BONUS – How To Use TubeBuddy [TubeBuddy Training and COUPON!]
TubeBuddy Training – 30 FREE days! (60:11)
BONUS- Guest Expert Trainings
Getting ed with Pinterest – Vanessa Kynes (54:46)
Instagram Strategies for 2020 (68:33)
BONUS: Editing Templates Bundle
STOP AND WATCH – What these templates are all about! (1:51)
How To Customize and Download The Templates (4:40)
How To Add The Templates Into Your Editing Software (iMovie & FinalCut) (2:35)
Library Of Files (0:32)
Library Of Canva Links
BONUS: Live Stream Like A Pro
Go Live On Facebook Through Zoom (2:29)
Go LIVE On YouTube Using Zoom (8:41)
Scripting A Live Stream (5:48)
BONUS: YouTube Branding Templates
Canva Thumbnail Tutorial (6:26)
YouTube Channel Banner Templates (4:51)
YouTube End Screen Templates (3:10)
