Most of us live our lives by accident. Fulfillment comes when we live our lives on purpose. Knowing your WHY provides a filter through which you can make decisions, every day, to act with purpose.
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Peter & David – WHY Discovery Course
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“Fulfillment is our right.
Not a luxury for the chosen few.â€
— Simon Sinek
This interactive WHY Discovery Course uses Simon Sinek’s proven process, based in biology, to help you find clarity, meaning, and fulfillment. Through a series of videos, the co-authors of Find Your Why will guide you step-by-step to find your WHY and live in alignment with your purpose.
Every person has a WHY.
Most of us live our lives by accident. Fulfillment comes when we live our lives on purpose. Knowing your WHY provides a filter through which you can make decisions, every day, to act with purpose.
The WHY is based in science.
The concept of WHY is grounded in the biology of human decision making. The Golden Circle maps perfectly with how our brains work.
The outer section of the Golden Circle (WHAT) corresponds to the outer section of the brain (Neocortex) which is responsible for analytical thinking and language.
The middle two sections of the Golden Circle (WHY and HOW) correspond to the middle section of the brain (Limbic System) which is responsible for our behavior, decision-making and our feelings.
The part of our brain that controls our feelings has no capacity for language, which makes putting our feelings into words difficult. This course is designed to help you find words to express what truly inspires you.
Meet Your Guides
Peter Docker
Peter retired from the Royal Air Force and wanted to continue a life of service. Since joining the Simon Sinek team in 2011, he has combined Simon’s ideas with the work he was already doing to amplify its impact. Peter coauthored Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team.
David Mead
In 2009, David joined the Simon Sinek team to develop content to help Simon share ideas. Now he speaks and facilitates workshops all over the world to shift peopleʼs perceptions about leadership and culture. David coauthored Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team.
Get immediately download Peter & David – WHY Discovery Course
Course Curriculum
Part 1: Gather Your Stories
Introduction (3:24)
Where We Are Going (2:25)
ing Thoughts
Finding a Partner (2:49)
Invite Your Partner
How to Gather Your Stories (7:12)
Gather Your Stories
Getting Ready for Part 2 (0:36)
Part 2: Work With Your Partner
Getting started (0:33)
How to Be a Good Partner (11:35)
Share Your Stories
Organizing Your Themes (2:19)
Identifying Overarching Themes (0:43)
How to Categorize Your Themes (3:22)
Categorizing Your Contributions
Categorize Your Impacts
How to Select Primary Themes (3:33)
Select Your Primary Impact
Select Your Primary Contribution
How to Create a WHY Statement (4:44)
Draft Your WHY Statement
Getting Ready for Part 3 (1:11)
Part 3: Refine and Take Action
With WHY (3:07)
Revise Your WHY Statement
Discipline of How (3:55)
Define Your HOWS
Consistency of What (4:16)
Commitment (1:23)
Habit Changer
