Kelsey Formost – Copy Class

Description

Copy Class, Kelsey Formost – Copy Class, Copy Class download, Kelsey Formost – Copy Class review, Copy Class free torent
Kelsey Formost – Copy Class
Look I get it ….

Maybe you’re just starting out and don’t yet know who your “ideal customer” even is, let alone how to sell to them.
Maybe you’ve been stuck on a copywriting roller coaster, constantly tweaking and changing your copy without seeing any real uptick in conversions
Maybe you’re a verbal vomiter and never feel like you quite get your message across no matter how much you explain yourself
Maybe the thought of “writing” makes you want to crawl into a Hobbit hole never to be heard from again (I don’t blame you, honestly. Hobbit holes seem nice. Unfortunately ya can’t sell your business from a Hobbit hole).
Maybe you just want to have your website and email funnels written ONCE AND FOR ALL (and like, feel confident they’re actually converting)..

In 2018 I was totally burnt out and borderline broke. Even though I had a “successful” freelance copywriting business, I was exhausted with constantly having to drum up new clients. I also had MAJOR imposter syndrome and was terrified of “being annoying” so I over-delivered and under-charged. (Sound familiar? *cough cough*)
Also- super fun (not) – I had just broken up with the guy I thought I was gonna marry and moved into my first solo apartment. I needed to pay my bills, stat.
Instead of frantically raising my rates or squeezing more freelance clients in my already-packed calendar, I had a lightbulb moment (!!)…
“Instead of charging people thousands to write their copy for them, what if I created an affordable digital course that taught entrepreneurs how to write copy for themselves?”
And so, Copy Class was born.
It. was. GOLD.
After using the EXACT copywriting tricks I teach in Copy Class to sell Copy Class (I know, so meta), I’ve now served OVER 8,000 students! 
That’s right… I went from scraping by with a handful of (exhausting) private clients to an army of EIGHT THOUSAND customers hungry for my expertise.
Sound like a situation you’d like to find yourself in? Step into my “office”…
All the basic principles you need to succeed (explained in a SUPER clear, easy-to-understand way)
In Copy Class, you’ll learn:
COPYWRITING 101 
All the basic principles you need to succeed (explained in a SUPER clear, easy-to-understand way)
YOUR IDEAL AUDIENCE
Exactly how (and where!) to discover your ideal audience & craft your unique brand voice (no more writers block: EVER.)
HIGH-CONVERTING WEBSITE WORDS
The step-by-step process of writing a website that captures readers’ attention, agitates their pain points, and sells (without being “sales-y”)
HOW TO WRITE KICKASS EMAILS
that connect & convert (and have people looking forward to seeing you name in their inbox!)
PLUS TONS OF BONUSES, TEMPLATES, & EXTRA TOOLS TO HELP YOU SUCCEED!
 
What students are saying
“Seriously one of the best courses I’ve taken…”
Seriously one of the best courses I’ve taken so far for my business! I’ve only made it through lesson one and I have SO MANY PLANS already, and am tweaking my copy as we go. I can’t wait to see how these ideas and learnings propel my business.
KATY POWELL, BUSINESS OWNER
“Blowing my mind!…”

ALI GRADISCHER, ARTIST & DESIGNER

“Learning about translating benefits to features, and working backwards to help promote an action step is already blowing my mind. I’m definitely feeling how copywriting is one of the most powerful tools to have as a small business owner.

Like, DAMN I wish they taught me this in school!”
ALI GRADISCHER, ARTIST & DESIGNER
What to expect 
EACH OF THE 4 MODULES CONTAINS:

A video of me introducing the module & talking you through what you’ll learn
Value-packed video & slideshow lessons (that don’t suck)
A PDF transcript (in case you learn best by reading)
Fill-in-the-blank templates & real-world examples
Helpful (non-intimidating) worksheets
BONUSES

MODULE ONE
Exactly what copywriting is (and why it’s different than just plain ol’ writing)
The philosophy behind why copywriting works
How to write from your ideal customer’s mentality
The ONE goal of all copywriting
“COPYWRITING 101”. (30 MINS TOTAL) WE’RE COVERING ALL THE BASICS:
How to earn your readers’ trust using copy
MODULE TWO
DISCOVER YOUR IDEAL AUDIENCE & YOUR UNIQUE VOICE (22 MINS TOTAL)
How to figure out EXACTLY who you’re writing for.
How to discover, develop, and use your unique brand voice to find, connect with, and keep your ideal customer
PLUS: My favorite Writer’s Block Busters if you feel stuck!
MODULE THREE
HOW TO WRITE A WEBSITE THAT SELLS! 
The step-by-step process of writing a website that sells
Creating and understanding your unique value proposition
The importance of having site and page goals & how to set them
How to write headlines & sub-headlines that convert
How to easily write body copy without getting intimidated
& Finally- easy design tips that will make your site a pleasure to read!
MODULE FOUR

WRITING EMAILS THAT CONNECT & CONVERT! 
Why email should be your business’ #1 priority
How to create the perfect opt-in so people are excited to join your list
The 3 kinds of emails you NEED to have for your business
How to write irresistible “omg-I-have-to-click” subject lines
& My foolproof “High Five” method for writing drip campaigns
EXCLUSIVE TO COPY CLASS; I DON’T TEACH THIS ANYWHERE ELSE!
NEW Bonus: Social Media Copywriting 101!

How to write/optimize your bio
Boost your “social SEO” with strategic caption copy
Copywriter tricks to turn followers into BUYERS (ie how to get ’em off platform and into your email list)
“3 Second Rule”; how to capture attention in the first 3 seconds of a reel, story, or caption header
How to use Emjis strategically (visual cues re-engage the brain!)
Using headline writing tricks (from Module 3 of Copy Class) to pique curiosity from readers (and get them to linger on your post, signaling to THE ALGORITHM that your content is valuable)
What the algorithm looks for; how to increase likelihood your content will be shown to the RIGHT people!

How to write anything for your business…
Copy Class was created with the non-writer in mind. You don’t even need to like writing to get a TON of value out of this course.
This course was LITERALLY designed for those who feel intimidated or overwhelmed by the idea of writing.
This is not your typical copywriting class full of technical jargon and advanced techniques. This is simple, step-by-step guidance on how to write anything for your business.