Description
Tara McMullin – Build a Community & Grow Your Standout Business download, Tara McMullin – Build a Community & Grow Your Standout Business review, Tara McMullin – Build a Community & Grow Your Standout Business free
Tara McMullin – Build a Community & Grow Your Standout Business
32 Video lessons in HD
9h 59m of class content
Exclusive bonus content
LESSONS
1. Class Introduction
2. Why The Market Is Primed For Your Community
3. How Community Can Transform Your Business
4. Why This Isn’t About You
5. What Community Means For Your Business
6. Take Advantage Of Network Effects With Mighty Networks Founder Gina Bianchini
7. Interview And Q&A With Gina Bianchini
8. Craft Your Community Vision
9. Craft Your Community Vision Define The Boundaries Of Your Community
10. Invite Your Charter Members Inside
11. Create Your Community Story
12. Hot Seat With Mollie Fagan
13. Discover Why People Use Your Community
14. Discover Why People Join Your Community
15. Craft The Right Message (Hot Seat With Nadia Santiago)
16. Make Your Members Feel At Home
17. Design Your Community Onboarding Systems
18. Hot Seat With Ayelet Marinovich
19. Craft Your Member Support Philosophy
20. Craft Your Member Support Plan
21. Choose Your Platform
22. Create Your Member And Contribution Plan
23. Develop Your Community Policies
24. Deal With The Bad Eggs & Misfits
25. Communicate Who Belongs In Your Community
26. Create A Context For Joining The Community
27. Retain The Members You Have
28. Hot Seat With Alice Karolina
29. How Community Can Transform Your Brand
30. Support Your Customer’s Journey Through Community
31. Decide Whether Your Community Is Free Or Paid
32. Leverage Your Community For Other Offers
CLASS DESCRIPTION
Stop Waiting For Your Next Customer To Come To You And Start Building A Community That Brings New Business Your Way Every Day.
When you have a small business, you’re always on the lookout for your next customer. They might pop up at a networking event, they could subscribe to your email list, they might fill out the contact form on your website.
Too often, knowing where your next customer is going to come from seems unpredictable at best and, at worst, like a huge gamble.
Luckily, there’s a way to ensure you always know where your next customer is coming from—and that your existing customers purchase from you more often—and that’s by building a community.
All sorts of businesses can benefit from making community-building part of their growth strategy and many can benefit from making it part of their business model, too. Whether it’s an informal community (like an email list or Instagram hashtag), a brand-driven community (like a free Facebook group that brings together people in love with the same brand and values), or a dedicated community (like a local group, interest-based social network, or a support group, your business can cultivate deeper connections with existing and potential customers.
Of course, an engaged community doesn’t just happen. If you want to reap the benefits of community-building for your business, you need a plan.
In Build a Community & Grow Your Standout Business, Tara Gentile, the founder of the small business support & social network CoCommercial, will share the must-dos, nice-to-haves, and compelling extras you need to make the most of the community you build around your business. By the end of this class, you’ll have a plan for making community-building an integral part of your marketing strategy—and always knowing where your next customer will come from.
Tara will cover:
Simple ways to generate community without a group or forum
Why and how to level up into a dedicated space for your business’s community
How to create a clear reason Why for joining or participating in your community
The systems and procedures you’ll need to manage the workload
How to avoid community management burnout
How to plan to earn more through your community—whether that’s through charging for membership, selling add-on offers, or generating more word of mouth marketing
Stop waiting for your next customer to come to you and start building a community that brings new business your way every day.
TARA MCMULLIN
Tara McMullin is the founder of CoCommercial, a digital small business community for entrepreneurs serious about making money, impacting their communities, and transforming the lives of those they love. She’s also the host of Profit. Power. Pursuit., a podcast that takes you behind the scenes of successful small businesses. Entrepreneur named it one of 24 top women-hosted podcasts for business owners.
She’s the creator of Quiet Power Strategy®, a business design system that helps you break through the inevitable earning plateau, and a bestselling Money & Life instructor on CreativeLive. Tara’s work has been featured in Fast Company, Inc, DailyWorth, Forbes, and The Huffington Post.
